Sales Development Representative, Mid Market

About Deel

Deel is an all-encompassing payroll and HR platform designed for global teams. Our mission is to open worldwide opportunities for individuals, teams, and businesses by integrating HRIS, payroll, compliance, benefits, performance, and equipment management into a single seamless system. Powered by AI-enabled tools and a proprietary payroll infrastructure, Deel supports various worker types across over 150 countries, helping companies scale smartly and compliantly.

Our diverse workforce comprises 7,000 employees across more than 100 countries, communicating in 74 languages, fostering a connected and dynamic culture promoting continuous learning and innovation. Recognized widely for excellence, Deel is among the fastest-growing SaaS companies historically, transforming access to global talent and breaking traditional hiring barriers.

Role Summary

The Sales Development Representative (SDR) is vital for expanding the lead funnel within a specified market segment or product line. The role entails identifying, initiating contact, and qualifying potential clients through inbound and outbound strategies. By analyzing client needs and educating prospects, the SDR generates qualified leads contributing substantially to pipeline growth and revenue generation. This dynamic position demands strong communication, curiosity, and agility in a fast-paced, rapidly scaling environment.

Key Responsibilities

• Generate new business leads through a range of activities including inbound and outbound channels, such as email, phone calls, social media, events, and marketing campaigns.
• Research and vet potential clients by understanding their issues, necessities, and engagement potential.
• Design and implement targeted outreach strategies involving personalized emails and cold calls to identify and deepen account relationships.
• Engage current customers to uncover cross-selling or upselling prospects within assigned segments or products.
• Educate and nurture prospects, guiding them toward scheduled meetings or further buyer journey steps.
• Ensure precise, up-to-date tracking of leads and activities within CRM and sales enablement platforms.
• Work collaboratively with Account Executives to ensure effective transition of qualified leads.
• Align with Sales, Marketing, and other departments to enhance lead generation techniques, messaging, and workflows continually.
• Meet or surpass monthly and quarterly targets related to qualified meetings, Sales Qualified Opportunities (SQOs), and pipeline contributions.
• Engage in consistent training, mentoring, and skill enhancement programs.

Candidate Requirements

• Experience relevant to sales development, business development, or outbound commercial roles, adaptable to varying team requirements.
• Excellent communication and interpersonal abilities to effectively connect with prospects across diverse channels.
• Capability to perform efficiently within a fast-paced, evolving, and flexible (remote-friendly) work environment.
• Highly organized with self-motivation; able to juggle multiple priorities and outreach tasks concurrently.
• Demonstrated success in achieving or exceeding activity and pipeline development goals.
• Comfortable working independently, showing initiative and problem-solving capability.
• Familiarity with Customer Relationship Management (CRM) systems and sales engagement tools is advantageous.
• Entrepreneurial spirit coupled with a growth-oriented mindset; adaptive to process, product, or market changes.
• Strong writing skills, capable of crafting persuasive outreach content and campaign sequences.
• Prior exposure to HR technology, financial technology, or high-growth startup sectors is a plus though not mandatory.

Total Rewards and Benefits

• Salary ranges are presented as gross base pay with commission eligibility accounting for On-Target Earnings (OTE), composed of base salary plus target commissions.
• Compensation quotes are in USD for global consistency; offers are localized in the candidate’s currency aligned to market standards.
• Final remuneration depends on objective, role-related factors including skills, experience, and geographic location.
• Company forgoes salary history inquiries; offers based strictly on role requirements and candidate qualifications.
• Equity stock grant opportunities based on role, employment type, and location.
• Additional benefits and perks tailored to employment terms and country specifics.
• Optional flexible workspace memberships available through IWG.

Diversity and Inclusion

Deel is committed to equal opportunity employment and actively encourages diverse and qualified individuals to apply, independent of race, religion, gender identity, sexual orientation, age, disability, or other legally protected attributes. Candidates requiring accommodation during application or interview processes are supported fully.

Additional Information

The recruiting process may incorporate AI-driven tools for candidate evaluation, strictly adhering to privacy and legal standards with human oversight ensuring fair decisions. Applications and communications will utilize official company email domains. Special provisions apply for NYC residents as per local legislation.