Sales Development Representative

About the Role

Join FARO CREAFORM as a Sales Development Representative and become an essential part of generating and qualifying new business opportunities. You will be the initial contact for potential customers, guiding them to identify technology solutions that solve manufacturing challenges and help expand FARO CREAFORM's sales pipeline.

Key Responsibilities

• Qualify inbound leads from marketing efforts, webinars, trade shows, and website inquiries.
• Identify and pursue new business prospects via cold calling, email outreach, LinkedIn, and other sales engagement tools.
• Engage with potential customers to comprehend their challenges, requirements, and goals.
• Present tailored FARO CREAFORM solutions matching customer needs.
• Maintain relationships through the qualification process and nurture prospects.
• Arrange meetings and product presentations for Account Managers.
• Collaborate with Account Managers, Application Specialists, and distribution partners to increase the sales pipeline.
• Keep precise records of leads, activities, and opportunities in Salesforce CRM.
• Meet targets related to lead generation, sales actions, and creating opportunities.
• Conduct market analysis to discover new sectors, accounts, and growth possibilities.

Candidate Profile

• 1 to 2 years’ experience in sales development, lead generation, business development, or inside sales.
• Enthusiasm for sales and building relationships.
• Familiarity with lead qualification methodologies like BANT or CHAMP.
• An interest in technology and technical hardware/software solutions.
• Ability to identify manufacturing customers’ business problems effectively.
• Strong communication and interpersonal skills.
• Highly organized with excellent attention to detail.
• Experience with Salesforce CRM is an advantage.
• Knowledge of tools such as LinkedIn, Demandbase, 6sense, Gong, or other sales platforms is beneficial.
• Self-driven, results-oriented, and comfortable in target-focused environments.
• Collaborative team player with capacity to manage independent priorities.

Benefits

• Comprehensive group insurance from day one.
• Access to a retirement savings plan (RRSP) starting immediately.
• Availability of telemedicine services.
• Employee Assistance Program (EAP) for support.
• Engagement in an active social club.
• Access to an on-site gym facility.
• Additional employee perks and benefits.