Sales Development Representative

About Netcraft

Netcraft stands as a global authority in identifying and halting cybercrime. Partnered with three of the top four global corporations and numerous governments, the company has thwarted over 225 million cyber-attacks and disrupts roughly one-third of worldwide phishing attacks. The team's ambition centers on safeguarding the world from cyber threats, fostering a supportive and inspiring workplace enriched by robust benefits and strong team collaboration.

Role Overview

We seek a motivated, inquisitive, and resilient Sales Development Representative (SDR) based primarily in Melbourne to drive our commercial expansion across Australia and the broader APAC region. The SDR will spearhead outreach efforts by targeting promising accounts, initiating conversations with senior professionals in cyber, fraud, risk, and technology domains, and qualifying leads to feed the sales pipeline.

Key Responsibilities

• Continuously identify and research new prospects and target accounts within Netcraft’s ideal customer profile across key industries to build a robust prospecting funnel.
• Engage in consistent outbound outreach through calls, emails, LinkedIn, and event-based prospecting to arrange high-quality meetings.
• Plan and implement focused prospecting campaigns aligned with industry events and sales team schedules to optimize in-person meeting opportunities.
• Qualify incoming leads from digital campaigns using established frameworks.
• Maintain precise records of outreach and lead qualification in sales systems.
• Support Account Executives by scheduling discovery meetings and providing valuable account and stakeholder insights.
• Collaborate with Marketing to relay feedback on campaign effectiveness and market trends.
• Keep abreast of cybersecurity developments and refine understanding of Netcraft’s product offerings and value proposition.

Desired Qualifications and Experience

• 1 to 2 years of experience in a sales development role, preferably within B2B SaaS or cybersecurity sectors.
• Disciplined and consistent approach to daily prospecting and pipeline management.
• Proven ability to engage multiple stakeholders within large enterprise organizations effectively.
• Experience prospecting within APAC markets is highly advantageous.
• Strong communication skills with an ability to confidently interact with senior personnel.
• Research-oriented with skills to personalize sales outreach effectively.
• Familiarity with CRM and sales enablement tools.
• Excellent organizational skills to manage competing priorities and time efficiently.
• Resilient, receptive to coaching, goal-oriented with demonstrated success in achievement.
• Ability to quickly grasp new services and articulate their benefits clearly to potential clients.
• Knowledge of sales qualification methodologies to assess leads effectively.
• A degree in computer science, cybersecurity, or a related field is considered beneficial.

Benefits and Culture

• Access to advanced sales technologies including AI and modern prospecting tools to enhance efficiency and effectiveness.
• Supportive team environment with experienced sales professionals dedicated to shared success and development.
• Opportunities for career progression within a fast-growing cybersecurity sector.
• Engagement with meaningful products addressing pressing cybersecurity challenges.
• Encouragement of innovation and ownership in achieving outcomes.

Compensation and Perks

• 20 days of annual leave plus 15 days of personal leave per year.
• Enhanced parental leave compensation.
• Employer contributions toward private health insurance.
• Life insurance coverage at four times salary.
• Eligibility for Equity Tracking Units to participate in Netcraft’s long-term performance.
• Hybrid and flexible work arrangements.
• Office provisions including meals, snacks, and beverages.
• 24/7 health, safety, and wellness support available for employees and their families.
• Two paid learning and development days annually along with access to diverse educational resources.
• Two paid volunteer days each year to foster community involvement.
• Spot bonus rewards recognizing outstanding contributions.
• 12% superannuation employer contribution.
• Employee referral bonus program.