Product Marketing Manager

About the Role

We are partnering with a rapidly expanding technology company based in Melbourne, seeking a Product Marketing Manager to help build and lead their Product Marketing function. This position offers the opportunity to create and shape marketing strategies from scratch, influencing both product development and overall company direction.

Key Responsibilities

• Develop and own product positioning, messaging, and storytelling across markets.
• Create compelling customer value propositions and go-to-market (GTM) strategies.
• Lead launches for new products and feature releases.
• Produce sales enablement materials that empower commercial teams to succeed.
• Conduct in-depth market and customer research to guide product and marketing decisions.
• Establish competitive intelligence capabilities to stay ahead in the market.
• Collaborate closely with Product, Engineering, and Leadership teams to ensure alignment.
• Gradually expand and develop the Product Marketing function and team structure.

Candidate Profile

The ideal candidate has experience in product marketing management or senior roles, particularly within product-led SaaS environments. They should be able to handle ambiguity creatively and enjoy building frameworks from the ground up.

• Enthusiastic about creating and building new marketing strategies and assets.
• A curious learner, always seeking to grow their skills and understanding.
• Comfortable working cross-functionally with product, engineering, and commercial stakeholders.
• Strong expertise in positioning, messaging, and crafting engaging narratives.
• Commercially savvy with a focus on business impact.
• Energetic and hands-on attitude towards challenges.
• Thrives in fast-paced, high-growth environments with collaborative teams.
• Driven to make a meaningful and measurable impact on the company’s growth.

Additional Insights

• Enjoy solving complex problems and thinking critically.
• Capable of influencing and aligning multiple stakeholders to a shared vision.
• Values outcomes that affect business success beyond just output delivery.
• Motivated by being part of meaningful growth and innovation efforts.
• Self-starter with a scrappy, passionate mindset ready for new challenges.

Offerings and Benefits

• Competitive salary range between $145,000 and $180,000 plus superannuation.
• Located in Melbourne CBD with a hybrid work model.
• Accessible senior leadership for mentorship and guidance.
• Opportunity to define and expand the Product Marketing function.
• Clear prospects for career advancement and leadership roles.
• Collaborative and ambitious team environment.
• Engagement with a company that has a strong mission and purpose.