Product Manager - Media

About the Role

As a Senior Manager Product Manager for Global Media based in Bengaluru, you will lead the direction and execution of the Media Planning System product roadmap, including features development and prioritization. Your role will involve close collaboration with media agencies, marketing, analytics, IT, and compliance teams to ensure product alignment with overall business goals and maintain the platform as the definitive source for media standards and data.

Key Responsibilities

• Develop and manage the global product roadmap for Media Planning Systems, such as MediaTools/Guideline.
• Collaborate with agency partners and internal teams to synchronize product priorities with business objectives.
• Ensure the platform functions as the authoritative reference for media standards, operational workflows, and datasets.
• Promote user adoption through training, ongoing enhancements driven by analytics and user feedback, and provide technical support to stakeholders.
• Lead the design and strategic evolution of Power BI-based media dashboards that report on performance, taxonomy, and campaign metrics.
• Work with stakeholders, data analysts, and BI developers to determine vital KPIs, develop visualizations, and uphold data quality and governance.
• Translate business needs into actionable requirements and effectively prioritize development backlogs within an agile framework.
• Define and monitor metrics to evaluate product performance and success.
• Serve as the organizational expert on media-related processes and tools.

Candidate Requirements

• Extensive product management experience, ideally within media, marketing, SaaS, or analytics domains.
• Proficiency in Power BI or similar business intelligence platforms, including dashboard creation, KPI tracking, and data storytelling.
• Knowledge and background in media workflows, digital asset management, or tools for content governance.
• Strong communication skills for effective stakeholder management across both technical and business audiences.
• Experience working within agile methodologies and familiarity with tools such as Jira.