Performance Marketing Expert

Overview

Join a mission-driven team committed to democratizing wealth creation by revolutionizing trading and investment. Our rapidly expanding platform currently serves over 5 million clients managing assets exceeding €30 billion. We prioritize a culture founded on excellence and swift execution to maintain our leading edge.

Role Summary

As a Performance Marketing Expert within our Growth team, you will lead the end-to-end management of paid advertising campaigns. This hands-on role demands a proactive mindset focused on maximizing campaign effectiveness, optimizing the marketing technology stack, and delivering measurable results.

Key Responsibilities

• Design, implement, and oversee paid advertising initiatives on platforms such as Google, Meta, Apple Search Ads, X (formerly Twitter), Reddit, and others.
• Maintain and enhance marketing technology infrastructure for optimal tracking, attribution, and reporting to support scalable growth.
• Drive continuous improvements in campaign performance by experimenting with creative assets, advertising copy, audience targeting, keywords, bidding tactics, and campaign architecture.
• Investigate and validate emerging channels and innovative campaign formats to expand reach.
• Develop comprehensive documentation and analytical reports that demonstrate campaign impact beyond traditional metrics.

Required Experience and Skills

• Expertise in marketing technology platforms with ability to integrate diverse tools and workflows to enable automation and campaign optimization.
• Deep familiarity with campaign structuring best practices including bidding strategies, ad copywriting, creative development, and use of ad extensions.
• Proficiency in Google Ads ecosystem and programmatic advertising techniques.
• Technical understanding of Google Tag Manager, Mobile Measurement Partners (MMPs), and Customer Data Platforms (CDPs).
• Strong analytical skills to effectively monitor, interpret, and present advertising data.
• Commitment to staying informed on industry trends, platform updates, and new marketing opportunities.

Preferred Qualifications

• Demonstrated success in marketing roles focused on app-centered businesses.
• Personal interest or background in finance or investment sectors.

What We Offer

• Opportunity to collaborate with motivated high performers in a culture valuing personal ownership and continuous growth.
• An environment that nurtures innovation, values diverse ideas, and drives execution excellence.
• Meaningful influence on user acquisition and growth for a leading investment platform used by millions.
• Challenging projects designed to accelerate your professional development and unlock potential.