Performance Director

About the Role

Step into a leadership position at a top Sydney-based performance marketing agency as a Performance Director. You'll spearhead strategic paid campaigns for some of Australia's most prominent brands, focusing on innovation, maximizing ROI, and achieving tangible commercial success.

Company Overview

We are a premier performance marketing agency renowned for accelerating growth among Australia's leading eCommerce brands. With a keen emphasis on scalability, profitability, and results-driven digital strategies, our expertise spans Paid Social, Paid Search, Creative, Data, and Analytics. Our comprehensive approach addresses customer acquisition, retention, and lifetime value, guided by data-driven insights to optimize performance and help brands thrive in a competitive digital world.

Key Responsibilities

• Develop and lead paid performance marketing strategies for a portfolio of noteworthy Australian eCommerce brands.
• Drive digital campaigns primarily across Paid Social platforms including Meta, TikTok, Pinterest, and emerging channels.
• Adopt a holistic perspective on performance encompassing acquisition, creative assets, customer behaviors, profitability, and sustainable growth.
• Collaborate with clients and internal teams to pinpoint scaling opportunities, challenge norms, and pioneer innovative tactics.
• Manage substantial media budgets, implement robust testing frameworks, and analyze critical commercial metrics to steer account success.
• Build and maintain trusted strategic partnerships with senior clients, offering insights on investment, optimization, and evolution.
• Guide and support internal performance teams to enhance delivery quality and foster an environment of ongoing innovation and accountability.

Qualifications and Requirements

• Minimum 5 years of experience in Performance Marketing, Paid Social, or Digital Media, preferably within an agency context.
• Deep proficiency in Paid Social platforms including Meta, TikTok, and Pinterest, combining strategic planning with hands-on campaign management.
• Demonstrated success in crafting and executing performance-driven strategies targeting eCommerce growth, customer acquisition, and profitability.
• Experience overseeing significant media budgets and scaling campaigns to deliver measurable commercial impact.
• Strong understanding of essential eCommerce metrics and analytics.
• Expertise in audience strategy, attribution models, conversion funnels, performance creatives, and structured testing methodologies.
• Ability to manage and influence senior client stakeholders through strategic recommendations and constructive challenge of existing approaches.
• Passionate about digital marketing trends, eCommerce developments, and continuously innovating within the performance marketing space.

Additional Information

• Work model: Based in Sydney with a hybrid arrangement including two days per week working from home.
• Contact Details: For more details or to express interest, contact via phone or email provided within the job description.
• Application Process: Candidates apply via direct email or phone contact; availability outside traditional hours may be accommodated.