National Sales Manager

About the Company

MITRA Industries Pvt. Ltd. (MIPL), founded in 1995, is a recognized leader in India's healthcare sector, focusing on the manufacture and marketing of healthcare products. The company is renowned worldwide for its pioneering FIBRELESS ILLUMINATION LED-AT-TIP technology used in video endoscopes, eliminating the need for light-guide glass fibers.

Role & Responsibilities

• Owning the Peritoneal Dialysis (PD) business plan including the annual operating plan, sales budget, revenue targets, profitability, and growth objectives aligned with the Group Business Head.
• Preparing detailed monthly, quarterly, and yearly sales forecasts, pushing achievement of revenue targets, customer acquisition, patient enrollment/initiation, and market share goals.
• Identifying business opportunities across private, institutional, and government (PMNDP) sectors; developing execution plans, managing tenders/bids, agreements, and channel strategies.
• Monitoring business analytics, competitor activity, pricing strategies, accounts receivable, secondary billing, and market trends to implement corrective measures promptly.
• Leading the sales organization including Regional Sales Managers and Sales Managers by establishing targets, priorities, and reviewing performance.
• Driving coverage of nephrologists and hospitals, acquiring customers, developing channel partners, supporting institutional procurement, and ensuring disciplined sales execution.
• Conducting monthly business and pipeline/forecast reviews to assess team performance.
• Overseeing PD marketing and brand-building strategies; designing and implementing promotional, scientific, educational, and market development initiatives.
• Developing customer segmentation, value propositions, campaigns, and business development programs based on insights from patients, physicians, and markets.
• Tracking competitor activities, market dynamics, and product opportunities to advise the Group Business Head on portfolio and market actions.
• Providing leadership to the National Clinical Head for PD and monitoring regional clinical service performance using defined governance processes.
• Ensuring high standards in patient counseling, initiation, retention, therapy continuation, quality of clinical service, data accuracy, and supportive patient care while maintaining clinical governance.
• Facilitating coordination between clinical teams, sales, and hospitals; reviewing nephrologists’ clinical service needs and effectiveness of field patient-care delivery.
• Guaranteeing clinical decisions and protocols remain under qualified clinical leadership, while the Business Unit Head manages resources, performance, service standards, and alignment between business and clinical goals.
• Building and nurturing relationships with nephrologists, key opinion leaders, technicians, hospital administrators, purchase officials, institutions, agencies, and channel partners.
• Ensuring timely resolution of product and service complaints, coordinating onsite assessments, and providing detailed feedback to Manufacturing and Quality Assurance for investigation and corrective action plans.
• Collaborating with Supply Chain, Quality Assurance, Regulatory, Finance, HR, and other departments to ensure product availability, regulatory compliance, customer service, and smooth operations.
• Leading, mentoring, and developing National and Regional Clinical Heads, Regional Sales Managers, Sales Managers, and other PD team members; building succession plans and leadership capabilities.
• Evaluating individual and team performance, identifying training needs, and supporting manpower and performance management decisions.
• Preparing structured monthly and quarterly business and clinical dashboards for senior management covering sales, profitability, customer metrics, receivables, clinical KPIs, risks, and corrective actions.
• Ensuring strict compliance with company policies, ethical standards, quality systems, approved clinical boundaries, and regulatory requirements.
• Engaging actively in organizational learning and professional development programs to stay current with dialysis care practices and protocols.
• Supporting awareness and education campaigns focused on renal health and PD therapy.

Experience & Competencies

• Typically 14-18 years of experience in healthcare, medical devices, pharmaceuticals, or renal care businesses with significant leadership exposure at national or regional levels; dialysis or PD sector experience is preferred.
• Strong commercial understanding with proven experience in sales budgeting, forecasting, institutional and channel business development, marketing, team leadership, and cross-functional management.
• Core competencies include strategic thinking, P&L responsibility, leadership capabilities, execution excellence, analytical decision-making, negotiation skills, stakeholder and KOL management, coaching aptitude, and result-driven mindset.

Preferred Candidate Profile

Graduate degree in Science, Pharmacy, Healthcare, or related fields is required, while an MBA/PGDM in Marketing or Business Management is strongly preferred.

Eligibility

Candidates should hold a B.Pharma degree specializing in Pharmaceutical Analysis and Quality Assurance.