Media Manager (Planning and Implementation)

About Enigma Media

Ready to relocate to Newcastle to enjoy life near the beach? Enigma Media invites passionate media professionals to join our talented Newcastle team. We are a group of 40 media experts based in our Newcastle headquarters, supported by an additional Sydney office. As part of a comprehensive 80+ staff agency, we provide integrated services in media, strategy, branding, design, and production. Our centralised teams handle media planning and buying across Australia for a wide variety of clients.

Role Overview

Providing outstanding client service is our priority. We serve as trusted advisors, addressing media challenges alongside other business issues. You will foster strong client relationships while demonstrating excellent communication and media expertise.

This role demands media agency experience and enthusiasm to enhance your skills in traditional and digital media, including client service, strategy development, media planning, and campaign execution. Ideally, you bring a balance of digital and traditional media experience, grasp digital strategic concepts, and understand full-funnel campaigns whether brand-led or response-focused.

Key Responsibilities

• Develop and confidently present media strategies, channel suggestions, measurement frameworks, and key metrics.
• Analyze audience insights to recommend the optimal media mix that meets communication objectives.
• Translate media recommendations into practical plans for buying, implementation, tracking, learning, and optimization.
• Lead a team managing the end-to-end delivery of traditional and digital media campaigns across channels including TV, outdoor, radio, print, social media, digital display, video, native, and search marketing.
• Utilize media tools such as SpectraMD, Roy Morgan Asteroid, Google Marketing Platform, and Datorama for campaign planning and reporting.
• Provide hands-on day-to-day leadership of client accounts and direct reports with a collaborative and approachable attitude.
• Drive team performance, project outcomes, and quality results under pressure.

Candidate Profile

• Ambitious media generalist with at least four years’ experience in media agency roles.
• Expertise in both traditional and digital media planning and buying.
• Creative thinker capable of generating innovative ideas.
• Strong leadership skills able to motivate a team and manage projects effectively.
• Keen interest in the evolving media landscape.
• Proficient in analytics and media campaign measurement.
• A collaborative team player with a positive, humorous attitude.

Additional Information

Enigma Media is affiliated with Independent Media Agencies of Australia (IMAA), The Ad Council of Australia, Interactive Advertising Bureau (IAB), and the Property Council of Australia. Join our growing agency for an exciting career opportunity in Newcastle near the beach.