Media Investment Manager

About Omnicom Global Solutions

Omnicom Global Solutions (OGS) forms a vital part of the Omnicom Group, a premier global marketing and communications company serving over 5,000 clients in more than 70 countries. Operating as a global capability center in India, OGS delivers extensive expertise in Media, Data & Analytics, Technology, MarTech, Commerce, Business Support, Creative Production, Healthcare, and Strategy & Insights. Employing over 7,000 professionals in India, OGS is focused on enhancing its scale and capabilities to meet evolving client needs and strengthen its position as a strategic solution provider.

Role Overview

This manager role in Investment Support is responsible for guiding and managing media campaigns for international brands across digital and video platforms. As a part of a centralized investment team, you will collaborate closely with planners, buyers, managers, and associate directors based in onshore regions, acting as an extension of the global Media Solutions team to manage campaign planning, execution, optimization, and financial oversight.

Key Responsibilities

• Lead complete execution of media campaigns spanning digital, OTT, CTV, and TV, ensuring timely launches and alignment with campaign objectives.
• Assess RFPs and evaluate publisher proposals to support media buying and investment decisions consistent with campaign goals.
• Administer campaign bookings, allocations, and documentation within platforms such as Prisma, including issuance and management of Insertion Orders and Release Orders.
• Coordinate trafficking operations encompassing trafficking sheets, creative rotations, tracker setups, and broadcast scheduling for video and TV campaigns.
• Track campaign performance across channels, analyze metrics, and recommend optimizations based on insights.
• Maintain strong relationships with publishers, platforms, networks, and internal stakeholders, fostering collaboration among planners, buyers, managers, and global teams.
• Handle billing activities including invoice verification, reconciliation, and budget actualization, supporting audits as required.
• Supervise and mentor junior team members, aiding in training, development, and daily campaign management.
• Plan team workload distribution to ensure adherence to service level agreements and efficient resource utilization.
• Serve as an escalation resource for complex operational challenges, ensuring smooth campaign delivery.

Qualifications & Experience

• Mandatory full-time graduate degree.
• 8 to 10 years of relevant experience in media investment, digital campaign management, or media operations.
• Proven track record managing campaigns across digital media and video channels including OTT, CTV, and TV.
• Familiarity with media buying and campaign management tools like Prisma, Mbox, and third-party ad servers such as CM360, Adform, Flashtalking.
• Experience spanning media planning, trafficking, billing, and campaign performance analysis.
• Demonstrated team management abilities including mentorship, workload allocation, training, and performance review.
• Excellent stakeholder engagement and team leadership capabilities, working effectively with cross-functional global partners.
• Strong oral and written communication skills.
• Keen attention to detail alongside critical thinking and problem-solving aptitude.
• Proficiency in Microsoft Excel, Word, and PowerPoint.
• Solid analytical and logical reasoning skills to manage day-to-day deliverables.
• Experience with media management and scheduling platforms such as IAS, Double Verify is advantageous.
• Ability and willingness to work in rotational shifts.