Marketing Manager

Job Overview

We are seeking a dynamic and results-driven Field Marketing Manager to lead on-ground marketing efforts aimed at enhancing product visibility, fostering customer engagement, generating leads, and boosting brand recognition.

Key Duties

• Implement field marketing campaigns along with promotional and brand awareness activities.
• Conduct visits to markets for spotting prospective clients and business prospects.
• Drive lead generation through door-to-door initiatives, events, roadshows, and promotional campaigns.
• Develop and sustain relationships with customers, retailers, distributors, and local collaborators.
• Organize product demos, sampling sessions, exhibitions, and other promotional events.
• Track competitors' strategies, customer preferences, and evolving market trends.
• Collaborate tightly with sales teams to meet lead generation and revenue objectives.
• Compile daily activity logs, lead summaries, and campaign performance reviews.
• Manage marketing assets and promotional budgets to ensure optimal utilization.