Lead Product Marketing Manager

About DeepL

DeepL is a pioneering AI company established in 2017 headquartered in Hamburg, Germany. It serves over 200,000 businesses and millions of users globally across 228 markets with its innovative Language AI platform, delivering advanced translation, writing enhancement, and real-time voice translation solutions. The company has nearly 1,000 passionate members and is backed by renowned investors such as Benchmark, IVP, and Index Ventures. DeepL is driven by the mission to become the world's leading trusted AI platform that fosters improved communication and meaningful connections.

Role Overview

We are looking for a Lead Product Marketing Manager to spearhead the go-to-market (GTM) strategies for one of our key products, DeepL Translator. This role integrates strategy, storytelling, and detailed market analysis to fuel platform growth while collaborating closely with product, sales, and customer success teams.

Key Responsibilities

• Develop and lead comprehensive product marketing strategies for DeepL Translator capabilities, articulating product value and unique differentiators to the market.
• Use market trends, competitive intelligence, and customer feedback to guide product roadmap and feature priorities.
• Create clear, impactful messaging translating complex AI technologies into benefits that resonate with enterprise audiences.
• Coordinate and execute global product launches working cross-functionally to maximize product awareness and adoption.
• Equip sales teams with the necessary tools, training, and competitive positioning materials to enhance revenue effectiveness.
• Partner with marketing and revenue units to design and implement unified strategies that boost awareness, generate demand, and support user retention.

Candidate Profile

• Minimum 6 years of relevant experience in marketing, product, or revenue roles, including at least 4 years specifically in B2B product marketing.
• Versatile product marketing expertise, comfortable handling strategic, tactical, and enablement aspects.
• Proven track record with go-to-market for sophisticated technology products or platforms.
• Exceptional storytelling skills to transform technical concepts into compelling enterprise narratives.
• Adaptability to ambiguity with a strong data-driven mindset for problem-solving in dynamic environments.
• Experienced in cross-functional leadership involving product development, research, and sales collaboration.
• Proficient with AI tools and passionate about evolving language technologies in enterprise contexts.
• Fluent English with a strong enthusiasm for language and communication.

What You Can Expect

• Work within an international and diverse team representing over 90 nationalities, fostering cultural exchange and growth.
• Emphasis on transparent communication, regular feedback, and a culture grounded in empathy and growth mindset.
• Hybrid working environment with flexible hours, encouraging balance and collaboration with a presence in the office twice weekly.
• Equity through Virtual Shares linking employees to company success and growth.
• Frequent in-person team gatherings and innovative Hack Fridays for personal project development.
• 30 vacation days annually, exclusive of public holidays, alongside mental health resources for well-being.
• Competitive, location-tailored benefits supporting global employees.

Additional Information

DeepL is an equal opportunity employer that embraces individuality and diversity, encouraging applicants from all backgrounds to apply. Our inclusive culture values authentic experiences and perspectives to break down language barriers worldwide.