Integrated Marketing Manager

About Pinterest

Millions worldwide use Pinterest to find creative inspiration, envision new possibilities, and plan lasting memories. Our mission is to inspire everyone to build a life they cherish, powered by the dedicated individuals behind our product.

Embark on a career where innovation ignites for millions, transformation turns passion into growth, diversity is celebrated, and flexibility nurtures your best work. A career you love is achievable here.

At Pinterest, artificial intelligence is not merely a feature but an essential collaborator enhancing creativity and amplifying our impact. We seek candidates excited to embrace AI as part of their journey. Our interview process focuses on understanding both your core competencies and your interplay with AI, valuing the clarity and rationale behind your approaches.

Role Overview

The Pinterest Business Marketing team blends marketing generalists with a versatile skill set in strategy, copywriting, project management, cross-team leadership, event planning, and creative oversight. We create captivating, business-driven marketing campaigns that emotionally connect and inspire.

As an Integrated Marketing Manager focused on the Greater China Region, you will develop and execute B2B marketing strategies aligned with global objectives. Collaborating closely with business marketing leaders, cross-functional units, and global sales partners, you will steer initiatives that drive revenue and market growth.

Key Responsibilities

• Develop and execute regional marketing strategies using insights from best practices, market trends, and competitor analysis to support business goals.
• Own and advance key campaigns aligned with global marketing directives, driving changes in advertiser perceptions and behaviors through industry marketing, events, content, trade media, partnerships, executive engagement, education, and success story creation.
• Establish scalable processes to empower global sales partners locally, providing consultation to boost their effectiveness.
• Coordinate with local and global teams to customize global programs for local sales and marketing requirements.
• Evaluate the effectiveness of marketing initiatives and adjust tactics to meet targets.
• Manage budgets, schedules, and resources ensuring timely and successful project delivery.

Qualifications & Requirements

• 6 to 8 years minimum experience in integrated marketing, including prior collaboration with resellers and agencies.
• Proven expertise in B2B marketing strategies.
• Strong familiarity and established experience marketing in the Greater China region, with deep insights into local media landscapes, digital platforms, and cultural specifics.
• Capable of working autonomously and collaboratively within a dynamic, deadline-driven atmosphere.
• Excellent organization and project management skills to juggle multiple projects, stakeholders, and deadlines.
• Fluency in business-level Mandarin, Simplified Chinese, and English, with strong written and verbal communication abilities to influence internal and external audiences.
• Knowledge of social media advertising platforms, particularly Pinterest, is advantageous.
• Basic analytical skills geared toward learning data analysis and deriving actionable insights.
• Academic background: Bachelor's degree in Marketing, Business, or equivalent experience.

Additional Information

Relocation: This position does not offer relocation assistance.

Onsite Work: The role requires in-person collaboration at least once weekly from a location commutable to the Singapore office.

Commitment to Inclusion

Pinterest is an equal opportunity employer committed to merit-based hiring. We consider all qualified applicants regardless of race, color, ancestry, religion, gender, sexual orientation, age, veteran status, disability, and other legally protected categories. Accommodations during the hiring process are available upon request for medical or religious reasons.