Growth Marketing Manager

Role Summary

We are seeking a Growth Marketing Manager to lead and execute experiments throughout the customer journey, including acquisition, activation, and retention stages. This position demands a blend of creativity and analytical rigor to identify impactful growth opportunities and rapidly leverage successful strategies.

Key Duties

• Plan, prioritize, and conduct growth experiments across various funnel stages.
• Manage activation and retention metrics for designated product sectors.
• Develop and refine onboarding processes, lifecycle marketing campaigns, and behavioral nudges.
• Collaborate closely with product teams, engineers, and designers on growth-related projects.
• Monitor, analyze, and report on outcomes of experiments and key growth performance indicators.
• Establish and nurture a culture centered on experimentation and data-driven decision-making.

Qualifications and Skills

• Minimum 4 years of experience in growth marketing, lifecycle marketing, or product growth roles.
• Proven success leading experiments that generate significant metric improvements.
• Proficient in SQL and experienced with product analytics tools.
• Familiarity with experimentation platforms such as Optimizely, VWO, and GrowthBook.
• Experience managing email, push notifications, in-app messaging, and paid advertising channels.
• Demonstrated bias toward action with a structured approach to testing and learning.

Personal Attributes

• Genuine curiosity about consumer behavior and motivators.
• Strong skills in written communication and crafting compelling narratives.
• Embraces a test-and-learn philosophy by rapidly deploying campaigns and iterating based on data.
• Comfortable collaborating asynchronously across multiple time zones.

Compensation and Benefits

This is a full-time remote position with a competitive salary ranging approximately from $90,000 to $150,000 USD equivalent, based on experience, qualifications, and location. Additional benefits include:

• Performance-based bonuses.
• Annual stipend for learning and professional development.
• Health and wellness benefits, varying by location.
• Flexible work hours enabling remote work.
• Opportunity to contribute to high-impact projects with large-scale reach.

Equal Opportunity Policy

This role is open to all qualified applicants regardless of race, ethnicity, nationality, gender identity or expression, sexual orientation, age, religion, disability, marital status, or any other legally protected traits. Hiring decisions are exclusively based on candidates’ qualifications, experience, and ability to fulfill the role’s requirements.