Graphic Designer

About The Kobalt

The Kobalt is a strategic marketing agency dedicated to driving measurable growth for businesses of all scales through customized marketing plans. Guided by a team of seasoned experts, the company crafts inventive solutions that yield data-supported outcomes. They create comprehensive digital strategies and focused campaigns tailored to each client's specific objectives and brand image. Valuing creativity, responsibility, and results, The Kobalt provides opportunities for team members to engage in a variety of projects spanning multiple sectors.

Role Overview

This full-time, on-premises position is based in Gurugram, where the Graphic Designer will be responsible for producing visual content for both digital platforms and print media. Key deliverables include social media graphics, marketing brochures, presentation slides, and materials for campaigns. The designer will develop layouts consistent with brand guidelines, create logos and visual branding elements, choose and refine typography, and ready files for production. Partnering with marketing and content departments, the role demands transforming ideas into striking visual narratives, ensuring brand uniformity across channels, and refining designs based on feedback and performance data. Additionally, the designer will contribute fresh creative concepts to active campaigns and help in shaping design standards and asset repositories.

Qualifications

• Proven expertise in graphic design, capable of delivering high-quality digital and print visuals.
• Experience in logo creation and branding to sustain cohesive brand identities throughout campaigns.
• Skilled in typography including font choice, hierarchy principles, and layout to communicate effectively and engagingly.
• Advanced proficiency with top-tier design software such as Adobe Photoshop, Illustrator, and InDesign or their equivalents.
• A solid portfolio demonstrating impactful and innovative marketing or advertising design projects.
• Willingness and ability to work onsite in Gurugram and coordinate with cross-functional teams while juggling multiple assignments and deadlines.
• Meticulous attention to visual detail, strong storytelling through design, and receptiveness to constructive critique.
• Relevant academic background in Design, Fine Arts, Visual Communication, or demonstrable equivalent experience.