Graphic Designer

About the Role

We are seeking a versatile graphic designer who can handle all aspects of visual creation including still images, videos, animations, artificial intelligence-generated content, and packaging design. As the visual representative of the brand, you will oversee every pixel and printed material that represents us. You will begin as a solo designer but as the brand expands, you'll have the opportunity to form and lead a creative team. Today, you design; tomorrow, you lead and hire.

Responsibilities

• Craft eye-catching designs for social media posts, advertisements, website content, and email campaigns
• Edit engaging reels, product videos, and ad clips that captivate viewers
• Produce animated videos ranging from explanatory content to dynamic advertising shorts
• Leverage AI-based tools to generate initial images and video content based on briefs, then refine them until flawless
• Design packaging and print materials so compelling that people hesitate to discard them
• Perform photo retouching for products and campaigns
• Adapt a single creative idea into multiple formats—up to fourteen—while maintaining brand consistency
• Transform vague creative feedback like "make it pop" into visually impactful outcomes

Required Skills

• 2 to 4 years of professional design experience, preferably within fashion or consumer direct-to-consumer brands
• Expert proficiency with Adobe Photoshop, Illustrator, Premiere Pro, and After Effects; familiarity with Figma or Canva is advantageous
• Competency with AI image and video generation tools, capable of crafting effective prompts for usable results
• A portfolio demonstrating capability in static imagery, video, and animation projects
• A strong and polite ability to articulate and defend typography choices
• Understanding of effective Instagram content versus posts that fail to engage
• Ability to manage multiple deadlines efficiently without compromising quality

Preferred Skills

• Experience in product photography or directing photoshoots
• Basic skills in 3D design or mock-up creation
• Capability to customize Shopify stores and edit website code safely
• Experience managing Meta ad creatives and analyzing their performance beyond aesthetics
• Skill in crafting and rapidly adapting marketing strategies based on ad campaign results