Global PR Lead

About Hytech

Hytech is a premier management consulting firm headquartered in Australia and Singapore, with specialization in digital transformation for fintech and financial services organizations. We offer comprehensive consulting services alongside reliable middle- and back-office solutions designed to optimize client operations, increase efficiency, and maintain competitive advantage within an evolving digital environment. Our clients include prominent global trading platforms and leading cryptocurrency exchanges. With over 2,000 professionals worldwide, Hytech maintains a significant and expanding international footprint, maintaining offices in Australia, Singapore, Malaysia, Taiwan, the Philippines, Thailand, Morocco, Cyprus, Dubai, and other locations.

Role Overview

We seek a seasoned public relations specialist to oversee and spearhead the company's worldwide public relations and reputation management strategy across vital global markets. The role involves crafting corporate messaging, establishing strategic relations with top financial and business media, handling communications during significant events and crises, and elevating our standing within the financial and fintech sectors.

Key Responsibilities

• Formulate and implement a global PR plan that supports corporate communications aligned with business goals, enhancing the company’s global reputation.
• Cultivate and maintain strategic partnerships with prominent financial and business media representatives, industry analysts, economists, thought leaders, and pertinent trade organizations.
• Lead communications during critical incidents and crisis scenarios, including risk evaluation, coordinating stakeholders, drafting official statements, and planning responses.
• Drive significant PR campaigns such as brand promotions, product rollouts, executive highlights, industry features, and major events, while assisting leadership with media relations and messaging.
• Manage and coordinate PR efforts worldwide, spanning agencies, local media, partners, and regional teams to maintain consistent messaging that adapts to local market dynamics.
• Collaborate with Marketing, KOL/Social Media, Legal, Compliance, and business departments to guarantee all external communications are precise, consistent, and comply with the financial services industry's standards.

Candidate Profile

• Possess 8 to 10+ years’ experience in public relations, corporate communications, or reputation management, including a minimum of 3 years within financial services, fintech, investment, or related professional services sectors.
• Demonstrated expertise in financial and corporate communications with knowledge of regulatory frameworks, investor communications, market sensitivities, and risk to reputation.
• Well-established connections with key financial and business media, and proven capacity to manage global or multinational PR campaigns.
• Exceptional strategic insight, judgment, communication, stakeholder engagement, and crisis handling abilities, capable of effective operation under pressure across diverse markets.
• Fluency in English, both spoken and written, with skills to navigate international media interactions, negotiations, presentations, and drafting communications. Familiarity with media analysis, social listening, SEO/GEO, or reputation intelligence tools is a plus.

What We Provide

• Cross-border experience engaging with leading media, industry figures, and senior executives globally.
• Opportunities to influence and steer the corporation's global communications and reputation in a fast-paced financial and fintech landscape.
• Professional development across public relations, corporate and executive communications, crisis management, and international brand development initiatives.