Digital Marketing Executive

About the Role

Jagadamba Towing seeks a dedicated Digital Marketing Executive to oversee and expand its online visibility, focusing on enhancing lead generation and engagement across platforms.

Key Responsibilities

• Oversee and update the Google Business Profile to ensure accurate representation.
• Manage and optimize Google Ads campaigns aimed at generating quality leads.
• Enhance SEO efforts to boost Google search ranking and local search visibility.
• Administer social media channels including Instagram and Facebook, creating engaging posts, reels, and promotional material.
• Track and analyze online leads, enquiries, and overall campaign effectiveness, preparing straightforward performance reports.
• Continuously monitor digital marketing trends and apply innovative strategies to improve outreach.

Candidate Requirements

• Proven experience in digital marketing with practical knowledge of SEO and Google Ads management.
• Familiarity with managing Google Business Profile and social media platforms.
• Understanding of local SEO techniques and lead generation strategies.
• Capable of independently handling various digital marketing initiatives without supervision.
• Preference for candidates experienced with service-oriented, local, or automotive-related businesses.