Digital Manager

About the Company

We are looking for a strategic Digital Marketing & Product Manager to join our team.

Role Overview

You will take full ownership of the product vision, roadmap, and feature set for our leading mobile application.

Key Responsibilities

• Manage the entire product lifecycle for mobile app features, including ideation, prototyping, launch, iterations, and marketing communications targeted at the fanbase.
• Develop and uphold a comprehensive mobile design system encompassing UX components, iconography, typography, and motion design standards.
• Drive all visual design stages from initial moodboards and wireframes to high-fidelity mockups and seamless handoffs to development teams.
• Utilize product management and design tools such as Figma, Sketch, Adobe XD, Slack, Crowdin, and Canva effectively.
• Demonstrate expert knowledge of mobile UX principles, visual hierarchy, and user interaction patterns.
• Analyze user feedback and data metrics like retention rates, engagement levels, and A/B testing results to improve features and usability.
• Implement strategies to boost app downloads and expand the user base.
• Stay updated on mobile operating system changes, platform guidelines, and contemporary design trends to ensure feasibility and best UX practices.
• Create interactive animations, transitions, and micro-interactions that enrich usability and reflect brand identity.
• Champion mobile-first design thinking while balancing innovation with performance and responsiveness constraints.
• Understand the technical constraints and capabilities associated with mobile OS frameworks, APIs, hardware integrations, and AI usability.
• Conduct interviews, usability tests, and surveys to validate design choices.
• Effectively communicate complex design concepts to both technical and non-technical stakeholders.
• Manage the app submission, review, and optimization processes for App Store and Google Play.
• Ensure all design elements and features comply with global app store standards.

Qualifications

• Possession of a University Degree is mandatory.

Skills Required

• Proficiency in digital marketing concepts.
• Hands-on experience with design and product tools including Figma, Sketch, Adobe XD, Slack, Crowdin, and Canva.
• Strong understanding of mobile UX design principles, visual hierarchy, and interaction patterns.

Compensation

The salary ranges from SGD 4500 to SGD 5000 monthly.