Demand Creation Specialist

About Unilever Food Solutions

Unilever Food Solutions (UFS), the second-largest business unit within Unilever and one of the company’s three power brands in the Foods division, is a global leader in the food service sector. Operating independently across more than 76 countries with approximately 4,000 employees, UFS focuses on a unique B2B model serving chefs, aiming to empower them to enjoy their craft.

UFS pursues an ambitious growth and profitability agenda for 2030, prioritizing product excellence, leadership in AI-driven customer experiences, and cultivating a winning culture. The unit prides itself on consistent excellence and resilience, continuously pioneering culinary trends through initiatives like the Future Menus Report.

The corporate culture promotes entrepreneurial spirit, agility, simplicity, trust, and growth, with employees empowered to take end-to-end ownership across functions. Emphasis on developing future skills and leadership fuels high employee engagement levels, surpassing Unilever's average scores.

Joining UFS means engaging in continuous learning and development, contributing meaningfully to a fast-growing sector while aligned with a unified team vision.

Job Purpose

This role centers on accelerating sales growth and market penetration within the food service industry by cultivating strong client relationships, understanding their needs, and presenting tailored solutions leveraging Unilever’s diverse product range. The position contributes directly to enhancing customer satisfaction, fostering brand loyalty, and advancing the success of Unilever Food Solutions within the UAE market.

Main Responsibilities

• Manage and own key HORECA customer accounts to meet sales targets and related KPIs.
• Develop trusted advisor relationships with clients through insightful engagement.
• Offer comprehensive culinary solutions aligned with client needs, market environment, and UFS offerings.
• Identify and deliver mutually beneficial solutions that support both customer and UFS objectives.
• Enable clients to increase revenue and operational efficiency in their establishments.
• Drive new product listings within customer portfolios.
• Promote increased consumption of various SKUs.
• Take calculated risks to retain clients and strategically negotiate contracts.
• Create adaptable responses to challenges and opportunities.
• Make profitability-driven financial decisions.
• Implement marketing initiatives throughout the year.

Required Experience and Qualifications

• Minimum of two years in outdoor sales within the food and beverage sector.
• At least two years’ experience working in the Doha, Qatar market.
• Educational background in hospitality management, food technology, nutrition, or hot and cold beverages.
• Proficiency in both English and Arabic languages.
• Valid Qatar driving license.

Skills and Competencies

• Strong business acumen.
• Expertise in customer development.
• Excellent communication and presentation abilities.
• Proven selling and analytical skills.

Leadership Qualities

The ideal candidate demonstrates high energy and commitment to outstanding results, serving as a role model through performance and resilience. They continuously seek improvements, fostering collaboration and engagement. Personal accountability, consumer focus, humility, and an analytical mindset are core attributes.

Additional Information

Unilever embraces equity, inclusion, and diversity to enhance business outcomes and build a brighter future. It welcomes applicants who bring their whole self to work and encourages candidates to disclose any support or access needs to facilitate their recruitment journey.