Content Creator

About the Role

We are seeking a full-time Content Creator based in Dubai to craft engaging social-first content for prominent regional brands. This role involves ideation, shooting, editing, and publishing content rapidly, often within the same day or week. Working within a dynamic digital creative agency recognized for its excellence in the Middle East and globally, you'll be an integral part of connecting bold regional storytellers with their audiences.

Responsibilities

• Develop innovative, social-first concepts, content series, and formats tailored to brand tone, current trends, and campaign objectives.
• Handle end-to-end content creation including shooting, editing, and delivery using devices like phones, DSLR or mirrorless cameras and software such as CapCut, Premiere, and InShot.
• Manage small-scale filming sessions independently, covering lighting, audio, and direction, or collaborate with production teams on larger projects.
• Create short-form videos, reactive content, lo-fi motion graphics, GIFs, and static visuals optimized for various platforms.
• Write clear scripts, captions, and on-screen text that effectively convey the creative idea.
• Identify cultural moments quickly and produce timely content with attention to hook, pacing, captioning, and audio elements.
• Ensure all content complies with client brand guidelines, tone of voice, and visual identity.
• Collaborate closely with Creative Directors, Copywriters, Art Directors, Strategists, and Account teams to integrate content within broader campaigns.
• Monitor performance metrics of posts and apply insights to improve future content.
• Leverage AI-assisted tools to accelerate and enhance production quality while maintaining personal editorial control.

Requirements

• 3 to 5 years of professional experience creating social media content, either in an agency, brand team, publisher environment, or as a commercially active creator.
• Demonstrable portfolio or reel showcasing diverse short-form videos that you personally filmed and edited, preferably across multiple brands or sectors.
• Proficient editing skills using CapCut and Premiere or comparable software and comfortable handling camera equipment solo.
• Deep understanding of platform-specific behaviours and reward systems on TikTok, Instagram Reels, YouTube Shorts, and LinkedIn.
• Strong written communication skills to craft scripts, hooks, and captions in fluent, natural English.
• Ability to work efficiently under tight deadlines without sacrificing quality.
• Highly organized with respect to file management, version control, and naming conventions to manage high volumes of content effectively.
• Arabic language proficiency and experience collaborating with regional creators or talent are advantageous.

Perks and Benefits

• Access to cutting-edge equipment and licensed AI tools to support your creative work.
• Close collaboration with leadership including the Lead Content Creator, strategy, and account teams from the project initiation stage.
• Support from an in-house production crew for more complex shoots.
• Opportunities to create content that reaches large live audiences instead of just test posts.
• Regular workshops focusing on AI integration and creative craft development.
• Dedicated time and space to experiment with new tools on active projects.
• A collaborative creative environment that encourages both constructive feedback and creative autonomy.