Commercial Strategy & Data Analyst

About Smartbox

Established in 2003, Smartbox Group leads the European experience gifts market, selling 6.5 million boxes annually and generating approximately €350 million in yearly revenue. Offering the largest variety of experience gifts, Smartbox strives to provide unforgettable moments ranging from stays and adventures to wellness and gastronomy. Operating extensively across 10 countries and collaborating with roughly 150 partner retailers and 30,000 partners in Europe, the company has cemented its presence as a pioneer and market leader.

Your Role

As a Commercial & Strategy Data Analyst, you will provide direct analytical support to the Go-To-Market Strategy and Sales teams by delivering dependable reports, dashboards, and data analyses that assess partner performance and commercial operations. Your role involves executing well-defined analytical tasks with emphasis on consistent reporting, data accuracy, and insights that enable strategic decision making. Collaboration with GTM Strategy, Revenue Operations, Sales, as well as Product, Tech, and Finance teams will be key to ensure data alignment.

Key Responsibilities

• Generate recurring reports and insights on partner performance based on segmentations like partner tier, product categories, and geography.
• Continuously monitor KPIs, including revenue contributions, product availability, catalog quality, and Net Promoter Score, identifying significant deviations or data inconsistencies.
• Support structured analyses for partner performance evaluations guided by GTM Strategy.
• Prepare data extracts, visualizations, and executive summaries for monthly and quarterly business reviews.
• Track sales achievement relative to targets for Account Managers and Business Development Managers, producing standardized reports for leadership review.
• Assist pricing and margin assessment by compiling data inputs, conducting simulations, and comparative reporting.
• Model commercial impacts based on preset pricing or incentive frameworks.
• Monitor pricing uniformity across markets and product categories, alerting stakeholders of discrepancies.
• Offer analytical backing for new commercial initiatives, such as novel offer types or partner business models within defined scopes.
• Maintain and update existing GTM dashboards utilized by strategic and commercial teams, ensuring data accuracy and aligning with business requirement changes.
• Facilitate dashboard adoption by explaining metrics and reports to commercial stakeholders.
• Develop a comprehensive understanding of Smartbox’s marketplace and catalog performance metrics; track catalog health indexes and report to Product and Operations teams.
• Provide data support for cross-functional marketplace performance discussions and compile competitor and market information to aid GTM analyses.

Candidate Profile and Requirements

• Possess 2 to 4 years of experience in data analysis, business intelligence, or similar analytical roles.
• Proficient in SQL and familiar with at least one business intelligence or data visualization tool such as Tableau, Looker, Metabase, or Power BI.
• Understand fundamental commercial, sales, or marketplace business environments.
• Capable of working with structured datasets and adhering to predefined analytical frameworks.
• Comfortable collaborating across multiple functions, including Sales, GTM Strategy, Revenue Operations, Product, and Finance.
• Detail-oriented with a strong focus on data quality and accuracy.

Skills and Attributes

• Skilled in performing precise, timely data analyses.
• Methodical and organized approach to problem solving.
• Ability to clearly communicate data findings and summarize complex information.
• Good interpersonal and communication skills for explaining metrics to non-technical team members.
• Motivated to expand analytical and commercial capabilities.
• Flexible and adaptable in an evolving business environment.
• Reliable and consistently delivers trustworthy analyses.
• Curious and engaged in understanding business contexts and data impacts.
• Collaborates effectively across various teams.
• Committed to personal growth and assuming greater responsibilities.

Benefits and Perks

• Hybrid work arrangement offering 2–3 remote days per week along with 20 days of international travel per year.
• Comprehensive essentials including health insurance, pension plans, tax saver benefits, and additional leave allowance.
• Flexible benefits that can be personalized covering health, wellbeing, and educational opportunities.
• Dedication to diversity and inclusion, with parental leave, an Inclusive Day, and gender equity in remuneration.
• Learning and development support such as study assistance and study leave.
• Special leave options including one flexible day off annually (YOLO day) and paid sabbatical after five years of service.
• Transparent management with clear salary bands and defined career progression levels.