Business Development Representative

About Reachdesk

Reachdesk is a global SaaS gifting and swag platform designed for B2B companies to foster meaningful connections with prospects, customers, and employees, resulting in measurable ROI. Our platform simplifies the delivery of personalized gifts, branded merchandise, and exceptional brand experiences through automated sourcing, storage, and global distribution. Trusted by leading tech and SaaS companies, Reachdesk seamlessly integrates with marketing, sales, and HR systems, supported by teams in New York, London, and Lisbon.

Role Overview

We are seeking a Business Development Representative (BDR) to join our dynamic team. This role combines research, strategy, and creativity to identify and engage key decision-makers within complex organizations. Utilizing our proprietary gifting platform as a strategic prospecting tool, you will help build an active sales pipeline and contribute to the company’s growth.

Key Responsibilities

• Develop and implement outbound lead generation strategies, effectively conveying Reachdesk's SaaS platform benefits to target markets.
• Identify, engage, and qualify leads, generating sales-ready opportunities within complex B2B organizations.
• Analyze buying signals and product usage data to customize outreach and promptly address prospects' needs.
• Design and carry out Account-Based Marketing (ABM) campaigns involving detailed research, organizational mapping, and personalized content aligned with SaaS buyer journeys.
• Maintain accurate and up-to-date records of pipeline and campaign performance in Salesforce and Salesloft CRM systems.
• Execute multi-channel outreach including email, phone, social media, and other platforms to nurture prospects through the sales funnel.
• Build and prioritize a robust sales pipeline focusing on high-potential SaaS prospects for the sales team.
• Represent Reachdesk at relevant industry events, webinars, and partner meetings to expand networks and generate new business leads.
• Collaborate closely with Sales, Marketing, and Customer Success teams ensuring effective lead hand-off and consistent messaging.
• Regularly review outreach outcomes and refine tactics to boost prospect engagement and conversion rates in a SaaS context.

Candidate Profile

• Previous experience as a Business Development Representative with a successful history of prospecting at mid-market or enterprise levels.
• Excellent communication abilities, adaptable messaging to diverse audiences, confident objection handling, and rapid rapport building.
• Proven interest or success in creative outreach methods such as personalized messaging, multi-channel campaigns, and leveraging social insights to reach prospects.
• Fast learner capable of articulating continued company innovations and new products into compelling prospect value propositions.
• Resilient, self-driven, and entrepreneurial with a readiness to face challenges and exceed personal benchmarks.
• Strategic thinker capable of utilizing market and competitor insights to enhance company go-to-market strategies.
• Team-oriented with a positive, cooperative approach and clear communication skills across departments.
• Experienced in engaging prospects through multiple channels beyond email; familiarity with cold calling platforms like Nooks is advantageous.

Benefits

• Competitive salary accompanied by generous equity options.
• Employer-contributed pension plan via NEST.
• Affordable private medical insurance, including mental health support and expedited care access.
• Flexible paid time off that grows with tenure plus additional adaptability for personal circumstances.
• A collaborative and innovative working environment with ambitious colleagues.

Additional Information

This position is based in London with a hybrid working schedule requiring two days per week in the office. We are committed to diversity and inclusion and welcome applicants from all backgrounds. All personal data from applications will be handled in accordance with Reachdesk's Candidate Privacy Notice.