Business Development Representative

Company Overview

WebEngage is a well-established customer data platform and marketing automation provider with a decade of experience delivering robust SaaS solutions. The company offers a comprehensive dashboard enabling consumer-focused businesses to unify and analyze customer data, engage through various channels, and personalize communications for web and mobile platforms. Trusted by thousands of brands globally across sectors like E-Commerce, Edtech, Fintech, Foodtech, Media, Gaming, BFSI, Healthcare, and Online Retail, WebEngage is recognized as a leader in marketing automation in Asia.

Role Responsibilities

• Identify and pursue new business prospects using personalized communications such as emails and calls, and outreach through social media sites including LinkedIn and Twitter, as well as online databases and websites.
• Present WebEngage’s offerings to relevant buyers within the designated geographic regions.
• Research and determine key decision-makers through prospecting tools like LinkedIn and ZoomInfo.
• Analyze client needs and challenges to tailor outreach strategies effectively.
• Build relationships to discover potential customer requirements and assess interest levels.
• Arrange meetings between prospective clients and the internal sales team.
• Manage the sales pipeline, nurture leads, and coordinate with sales and marketing leadership to develop strategies for pipeline growth and progress.
• Collaborate with sales and marketing departments to meet monthly and quarterly revenue targets.
• Evaluate lead generation metrics through reporting and dashboards, providing strategic insights for future actions.

Requirements

• Strong motivation to learn and succeed in technology sales and business development.
• 3 to 5 years of experience in lead generation, sales development, or business development, preferably within a SaaS environment, including at least 1 to 2 years focused on the Middle East market.
• Practical experience with CRM and prospecting platforms such as LinkedIn, email automation tools (Outreach, Klenty), and CRM software like Salesforce or Pipedrive is advantageous.
• Excellent communication capabilities combined with solid analytical skills.

Work Environment and Culture

• The company values transparency, holding monthly and quarterly town halls to maintain alignment on team and company goals.
• The workplace fosters inclusiveness, creativity, and productivity in a relaxed setting.
• Emphasizes autonomy, open communication, growth opportunities, and a healthy work-life balance.

Benefits

• Access to advanced tools and mentorship opportunities to support continuous learning and personal development, including company-provided MacBooks.
• Comprehensive medical insurance with coverage for COVID-19 related care, mental health support programs, and a progressive leave policy extending beyond standard sick leave.

Equal Opportunity Employer Statement

WebEngage is committed to fostering an equal opportunity workplace where individuals are respected and included regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other legally protected characteristics. The company actively promotes diversity and inclusion as part of its evolving culture.