Business Development Manager (BDM)

About the Role

Join Aakarima Ventures LLP as a Business Development Executive in their packaged food brand EatNack, based in Vijaynagar, Indore. This entry-level role focuses on initiating contact with potential clients such as distributors, retail chains, quick-commerce platforms, and institutional buyers throughout India. Your main responsibility is to generate qualified leads to channel towards the founder for closing.

Key Duties

• Identify and shortlist prospective companies including distributors, HoReCa businesses, corporate gifting buyers, institutional caterers, and export buyers.
• Leverage tools like LinkedIn, IndiaMart, Google Maps, trade fair lists, and AI assistants like ChatGPT or Claude to gather contacts and decision-maker information.
• Add 25 to 30 accurate and verified prospects daily to the company database.
• Initiate outreach by sending 20 targeted messages every day through email, LinkedIn, and WhatsApp, sharing standardized product brochures, catalogues, and price lists.
• Maintain a structured follow-up schedule at intervals of 3, 7, and 15 days, conducting at least 15 follow-ups daily.
• Determine prospect suitability by assessing category fit, typical order size, and identifying key decision-makers.
• Arrange calls or appointments for interested leads with the founder, providing concise briefs outlining the context prior to handover.
• Ensure CRM or tracking systems are updated daily with all prospect and outreach information, and present weekly reports summarizing activity and outcomes.
• Keep marketing collateral up to date including price lists and brochures.

Qualifications & Skills

• Any graduate degree; candidates pursuing or having completed BBA, B.Com, or MBA degrees are preferred.
• Comfortable navigating LinkedIn, Google Sheets or Excel, and WhatsApp Business.
• Strong English writing abilities and fluent spoken Hindi.
• Proactive use of AI tools for research and communication drafting.
• Consistent and disciplined approach to meeting daily contact and follow-up targets, with resilience towards limited reply rates.

Working Conditions & Benefits

• Work onsite in Indore, Monday through Saturday.
• Monthly salary between ₹13,000 and ₹21,000.
• Direct involvement with senior leadership, offering insights into sales deal closures.
• Exposure to multiple sales channels such as modern trade, quick-commerce, and export markets.
• Clear avenues for advancement; top performers may be promoted to Senior Business Development Executive within a year, including salary increments.
• Work in a small team environment promoting visibility and rapid skill acquisition.