Assistant Store Manager

Position Overview

We are seeking an Assistant Store Manager responsible for boosting sales and key performance indicators, ensuring outstanding customer service, leading and nurturing the store team, and contributing to the store's overall commercial and operational success.

Key Responsibilities

• Drive and surpass sales targets while maximizing KPI achievements.
• Deliver excellent customer experiences through strong selling and product knowledge.
• Lead, coach, and develop the sales team by implementing training and encouraging use of business tools such as commercial reports, visual merchandising guidelines, and the Tyrwhitt Academy courses.
• Build and maintain strong relationships with customers, managing appointments including corporate and wedding parties, and handle customer feedback alongside the Store Manager.
• Promote a positive and professional store culture with a solution-oriented attitude.
• Support the Store Manager with data reporting and analysis, operations, inventory management, cost control, recruitment, colleague engagement, HR, health and safety compliance.

Candidate Profile

We value individuals aligned with our core principles: “BE the BOSS,” “BE the CUSTOMER,” and “BE the BEST.” We look for hardworking, proactive, and collaborative team members who champion change and innovation.

Required Skills and Experience

• Previous experience in retail management.
• Demonstrated leadership skills with the ability to inspire and motivate teams to maintain high standards.
• Strong coaching capabilities.
• Commercially minded with strong analytical skills.
• Experience in stock management and controlling loss.
• Familiarity with systems and proficient in Microsoft Office applications.
• Excellent relationship-building skills and customer/stakeholder management.

Employee Benefits and Perks

• Attractive quarterly bonus scheme linked to store performance.
• Uniform allowance renewed every six months.
• Additional support for commuting, including cycle to work scheme, season ticket loans (in London), and relocation packages to aid career growth.
• Regular social events and team-building activities funded by a store fun fund.
• Professional development opportunities via the Tyrwhitt Academy, including product knowledge, customer service training, and apprenticeship qualifications while earning a full wage.

About the Company

Founded over 30 years ago from the vision of Nicholas Charles Tyrwhitt Wheeler, Charles Tyrwhitt is committed to offering high-quality menswear that combines style, value, and accessibility. Beyond shirts, the brand provides complete wardrobe solutions tailored for every occasion. Our culture celebrates diversity, entrepreneurship, and engagement under our guiding beliefs: “BE the BOSS,” “BE the CUSTOMER,” and “BE the BEST.” We are proud to foster an empowering and enjoyable workplace for our Tyrwhitt team members.