Assistant Manager - Sales Growth Strategy - Retail Segment

About Jaquar Group

Jaquar Group, founded in 1960, is a leading Indian conglomerate specializing in premium bathroom and lighting solutions. Headquartered in Manesar with a global footprint, the company manufactures and distributes bathroom fittings, sanitary ware, faucets, showers, wellness products, and lighting worldwide.

Role Responsibilities

• Drive revenue growth for Jaquar’s products within the designated retail segment.
• Continuously monitor and enhance the performance of key products in the segment.
• Support dealer expansion by providing training, resolving issues, and ensuring optimal product placement and brand visibility in showrooms.
• Organize and conduct targeted customer engagement events such as Jaquar World visits, Orientation Centre tours, Jaquar Display Showroom interactions, and factory visits to boost prospect generation and brand awareness.
• Educate dealers and their sales teams about product features, unique selling points, competitor analysis, and value propositions.
• Maintain pricing discipline and uphold brand presentation standards at all dealer counters.
• Demonstrate effective selling techniques and product knowledge through direct interaction with customers at dealer locations.
• Keep detailed records of customer interactions and diligently follow up until sales conversion using company software.
• Generate and pursue leads from dealers, trade customers, and plumbers to increase sales opportunities.
• Conduct plumber meetings and training sessions to ensure proper installation knowledge and product handling.
• Introduce and update dealers on new product developments and modifications.
• Encourage use of dealer portals for issue resolution and to access updated product information.
• Ensure dealers provide warranty certificates to customers and educate them on the advantages of warranty services.
• Coordinate with customer care teams to resolve issues related to supplies, sales policies, and other concerns.
• Facilitate visits for key stakeholders to Orientation Centres and factories to deepen their understanding of Jaquar’s product capabilities.
• Build and maintain strong relationships with dealers and key stakeholders through ongoing communication and support.

Preferred Candidate Profile

The ideal candidate will have prior experience in the building materials or paint industry.