Job Description
Al Taameer is a leading company in real estate, committed to providing top-notch services and solutions. As we continue to expand and strengthen our position in the market, we are looking for a strategic, dynamic, and results-driven Marketing General Manager who is fluent in Arabic. This key leadership role will drive our marketing strategy and initiatives to enhance our brand presence and market position in the region.
Position Overview:
The Marketing General Manager will be responsible for developing, executing, and managing all aspects of the company’s marketing strategy. This includes overseeing brand development, digital marketing, public relations, and advertising efforts. The ideal candidate will be an Arabic speaker with strong marketing leadership experience, a deep understanding of the regional market, and a proven track record in creating impactful marketing strategies.
Key Responsibilities:
- Develop and implement a comprehensive marketing strategy aligned with the company’s business goals and vision
- Lead and manage the marketing team, ensuring high levels of performance, creativity, and collaboration
- Oversee the creation and execution of digital marketing strategies, including SEO, SEM, social media, and content marketing
- Drive brand development, positioning, and awareness through targeted marketing initiatives
- Ensure that marketing messages and campaigns resonate with Arabic-speaking audiences across various platforms
- Manage marketing budgets and allocate resources effectively to maximize ROI
- Analyze market trends, customer behavior, and competitor activities to refine marketing strategies
- Collaborate with sales, product development, and senior management to ensure alignment and achieve business objectives
- Build and maintain strong relationships with external stakeholders, media outlets, agencies, and partners
- Measure and report on the effectiveness of marketing campaigns and adjust tactics as needed to achieve objectives
- Stay up-to-date with the latest marketing trends, digital tools, and technologies
- Lead public relations efforts, manage media outreach, and coordinate events to raise brand visibility
Requirements
Requirements:
- Native or fluent Arabic speaker (required)
- Bachelor’s degree in Marketing, Business Administration, or a related field; an MBA is preferred
- 8+ years of experience in marketing, with at least 5 years in a senior leadership or managerial role
- Proven track record of successfully developing and executing marketing strategies
- Strong leadership skills with experience managing and mentoring a marketing team
- Expertise in digital marketing, brand strategy, content creation, and public relations
- Solid understanding of the regional market and consumer behavior in Arabic-speaking regions
- Strong analytical and strategic thinking skills
- Exceptional communication, negotiation, and presentation skills in both Arabic and English
- Experience with marketing automation tools, CRM systems, and analytics platforms (e.g., Google Analytics, HubSpot, Salesforce)
- Ability to thrive in a fast-paced, deadline-driven environment
Preferred Skills:
- Experience in [specific industry, e.g., real estate, FMCG, technology, etc.]
- Knowledge of local media outlets, advertising platforms, and digital trends in the MENA region
- Proficiency in performance measurement tools and key performance indicators (KPIs)