Job Description
Job Summary
The Communications & Corporate Affairs Manager is responsible for developing and implementing strategic communication plans to enhance corporate and brand reputation. This role covers both external and internal communications, ensuring consistent messaging and brand alignment across various channels. Additionally, the position leads event activation initiatives, including brand activations, corporate events, CSR programs, and export-related activities to strengthen engagement and market presence.
Job Responsibilities
- Public Relations (PR)
- Develop and implement corporate and brand PR strategies to enhance brand reputation.
- Manage media relations, including press releases, interviews, and crisis communication.
- Oversee content creation for corporate communication channels (website, social media, internal newsletters, etc.).
- Collaborate with HR to strengthen internal communication, ensuring consistent messaging across the company.
- Monitor and analyze media coverage and industry trends.
- Event Activation
- Plan and execute brand activation events, corporate events, CSR programs, and export-related events.
- Coordinate with internal teams and external partners to ensure seamless event execution.
- Develop creative event concepts that align with brand positioning and corporate values.
- Manage event budgets, logistics, and post-event evaluations.
- Ensure brand visibility and engagement through innovative event strategies.
Skills
- Business English
- MS Office
- Negotiation & Influencing
- Presentation & Communication
Functional Competencies
- Public Relations & Media Management
- Event Activation & Corporate Affairs
- Crisis & Reputation Management
- Strategic Communication Planning
Masan’s Core Competencies
- Consumer Centricity
- Innovation
- Ownership
- Passion for winning
- Purposeful Leadership
Masan’s Leadership Competencies
- Business Acumen
- Learning Agility
- Dealing With Ambiguity
- Vision & Strategy
- Talent Catalyst
- Leading The Change
- Integrity & Trust
- Stakeholder Management
- Collaboration
- Planning
- Problem Solving
- Result Driven
Education
- Bachelors in Communication or Other relevant fields
Certifications
Conditions of Employment
Physical Requirements
Relevant Industries
- FMCG
Interview Questions