General Manager

WHAT IS KIDSTRONG?

KidStrong is Athletic Play – a new kind of activity for kids ages 1 – 11 that builds confidence, character and family connection through science-based fitness games led by expert coaches. We do this in weekly, 45 minute developmentally-appropriate classes. Each class includes unique science-based fitness games led by highly trained, kid-focused coaches.

At KidStrong, General Managers are the heartbeat of our centers, serving as dynamic leaders who inspire and drive success. As first in-command, you’ll be directly responsible for cultivating a culture of growth, development, and excellence — empowering and leading both our passionate coaches and the incredible families who walk through our doors. A strong general manager will deliver key business results with high sales numbers and low member – attrition.

Responsibilities

CENTER OPERATIONS:

• Understand the center’s key KPIs and financials to make informed and responsible business decisions.
• Build and maintain relationships with KidStrong families to align with our core values and provide exceptional customer service.
• Oversee center-level initiatives i.e. center maintenance, training, brand consistency, etc.
• Daily, Weekly, and Monthly cleaning and maintenance of the center
• The typical schedule includes 4 weekdays and 1-weekend shift with specific hours dependent on the needs of the center.
• Over the weekly coaching schedule & ensure shifts are covered daily.
• Schedule and sell KidStrong events such as camps and parties, to maximize center profitability.
• Support the centers social media presence with on-brand, organic posts, stories, reels. Respond timely to social media inquiries.

SALES

• Maintain flawless lead management by conducting call drives to new and existing leads in the Center’s CRM tool.
• Finalize sales and bookings that are generated through online self-sign-up flow.
• Source and attend local events to increase brand awareness, and drive incremental leads and memberships.

LEADERSHIP

• Foster a coaching culture – see something, say something.
• Continuously assess and evaluate coaches based on the KidStrong Coach DNA profile and class quality.
• Recruit, screen, interview, onboard, manage, train, and coaching candidates as needed to ensure center is staffed.
• Manage and support the ongoing professional development of staff through LearnUpon, our online education resource.
• Lead monthly center level staff meetings focused on – development, productivity, programming, and product.
• Communicate professionally with co-workers in Slack and Email, including periodic checks of messages when not in center.
• Attend weekly leadership meetings.

COACHING

• Coach students by delivering an evolving curriculum that focuses on Brain, Physical, and Character development for ages ranging from walking to 11 years-old approximately as required by business demands.
• Understand the “why” behind the KidStrong curriculum and be able to clearly and concisely communicate it.
• Demonstrate and manage the implementation of various programming and curriculum elements.
• Must be able to work in a physically intensive environment – coaches may cover multiple miles in a shift moving through class, lifting and repeatedly moving equipment up to 25 pounds in weight.
• Must be comfortable physically working with kids to ensure proper technique and ensure student safety.
• Approximately 5 – 10 coaching hours per week.

Skills/Qualifications

• An athletic and/or coaching background with experience working with or coaching kids ages 15 months – 11 years old – a passion for working with children is non-negotiable!
• Comfortable speaking to parents/guardians regarding a variety of topics.
• Prior experience as a pediatric OT/PT is a plus, but not required.
• Previous experience in management is required.
• A basic proficiency with technology systems such as google platforms (gmail, calendar, sheets, docs), as well as CRM tools such a Hubspot, Podium, and KidStrong systems.
• Intermediate knowledge of physiology, exercise techniques, and body mechanics.

DNA / Competencies: To perform the job successfully, an individual should demonstrate the following competencies:

• Exhibit High Standards
• Leads by Example
• Passion
• Command Presence
• Desire to Teach Kids
• Professional
• Mentor
• Planning/Organizing
• Oral/Written Communication
• Teamwork
• Coachable/Low Ego Mindset
• Adaptability

If you’re ready to take on a role where your leadership creates a lasting impact on kids, families, and team members, we want you on our team!