Senior Creative Director

Rinsed is looking to hire an experienced Senior Creative Director that plays a pivotal role in building a world class brand and creative. Acting as the company’s internal agency, your goal is to empower and enable them to operate as autonomously as possible. This role will report to the VP of Marketing and will work closely with Sales, CS, and Marketing. Your primary goals will be to build, update and manage Rinsed’s brand, creative design, and content.

Responsibilities:

• Articulate a clear creative vision that aligns with the brand and company goals – and lead the team of 1099 designers and writers
• Champion creative excellence and elevate the team’s output by maintaining a high bar of excellence
• Lead the creative process from concept to execution, understanding how to balance creative output with best practices and business needs
• Inspire, mentor, and develop team talent and team culture. You’re a coach at heart and champion team growth at every turn.
• Possess a deep understanding of key marketing metrics and an understanding of how to evaluate creative performance against it
• Be a cultural leader who collaborates cross functionally in the Marketing org and beyond to help everyone become a true steward of the brand
• Relentlessly pursue brand standards and consistency across messaging, visual identity, tone, and storytelling
• Drive innovation and experimentation, exploring new tools, formats, executions, and techniques in a constant pursuit of better
• Collaborate with leadership to understand business needs and objectives, and our customer target to inform our creative direction
• Bring a deep network of external freelancers, partners, and agencies to the table to serve as an extension of our team and support our output
• Manage a creative budget, finding efficiencies and optimal resource management
• Oversee campaigns from concept to execution, helping manage the end-to-end production process

Qualifications:

• Bachelor’s degree in marketing, business administration, or a related field
• 8+ years of experience in design, creative writing and brand ownership, preferably in a B2B technology or SaaS company
• Proven experience marrying the quantitative with the creative, using results to drive creative outcomes
• Proficiency in design tools and well-versed in all marketing platforms
• Background localizing creative work and executions to support local market needs
• Moves quickly and intentionally and carries oneself with no ego
• A passion for building a generational brand