Digital Communications Executive

Location:

Bangkok, TH

Job ID: 4996

School: St Andrews International School Bangkok

Company: Nord Anglia Education

St Andrews International School Bangkok is one of 88 schools in the Nord Anglia Education (NAE) family. We offer a British educational curriculum with an international perspective that begins in Nursery and leads up to IGCSE examinations in Year 11, and culminates with the International Baccalaureate Diploma after completing Year 13. We are an inclusive school that invites children from all backgrounds and abilities to participate in the educational offerings on our diverse campus.

Founded in 1997 on an attractive, conveniently located site, with excellent facilities and access to local transportation. Today we have more than 2,400 students over a Primary School and High School campus, representing some 68 nationalities ranging from Foundation Stage to Year 13. Our state-of-the-art High School campus (next to Ekkamai BTS) opened in August 2017 giving our students the benefit of world-class teaching and facilities.

As part of the NAE family of schools, we are delighted to be able to offer some unique collaborations with world-class establishments, including the Juilliard School of Performing Arts, Massachusetts Institute of Technology (MIT), and UNICEF.

Job Description

Digital Communications Executive

Responsibilities

• Collate, edit, and format content for the weekly school newsletter, ensuring it’s engaging and informative.
• Identify compelling stories within the school to highlight as potential content pieces for various digital platforms.
• Produce and manage short video projects to effectively tell the school’s story and highlight its unique offerings.
• Collaborate with Admissions, Marketing, and Academic teams to align on campaign goals and deliverables.
• Conduct A/B testing and implement creative strategies to optimize campaign performance.
• Optimize landing pages, user funnels, and email campaigns to improve conversion rates.
• Utilize data and analytics tools (e.g., Google Analytics) to evaluate trends, performance, and growth opportunities.
• Stay updated on emerging technologies and recommend their adoption to enhance digital strategies.
• Collaborate with the academic team to communicate important information to the entire school community through various channels.

Requirements

• Bachelor’s or Master’s degree in Marketing, Communications, or a related field.
• Proven experience in digital communications, with expertise in creating and managing campaigns.
• Strong proficiency in SEO/SEM, and email marketing.
• Familiarity with Google AdWords, website analytics tools (e.g., Google Analytics), and ad-serving tools.
• Creative storytelling skills, through written text and short video projects.
• Knowledge of AI tools is a plus.
• Excellent communication and teamwork skills, with the ability to work across departments.
• Comfortable managing multiple projects in a fast-paced environment.

St Andrews International School is committed to safeguarding and promoting the welfare of children and young people. All staff are expected to share this commitment. Please note that appointments require at least two references, including one from your most recent employer, a ten-year criminal record check, and relevant regional Prohibition Order/DBS checks.

At Nord Anglia Education we are committed to providing a world class, safe, happy environment in which children and young people can thrive and learn. We are committed to safeguarding and promoting the welfare of all our pupils where we embrace all race, abilities, religions, genders, and cultures.

All post holders in regulated activity (having regular unsupervised contact with children) are subject to appropriate national and international vetting procedures including satisfactory criminal record checks from both your country of residence/birth and any country of residence within the last 10 years.

We welcome applications from suitable qualified persons from all diverse backgrounds

Please note, only shortlisted candidates will be contacted.