Travel Market Nutella&Tic Tac Brand Manager

Company Description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

About the Role:

For our Global Headquarters, we are looking for our next Brand Manager for travel Market Nutella & Tic Tac to join our Travel market team.

Main Responsibilities:

In this role, your ability to develop brand strategy will be key. You’ll translate group guidelines to meet channel needs, establish style guides, and define brand vision and value proposition. Thanks to your strategic acumen, you’ll ensure our brand remains relevant and competitive within the fast-moving consumer packaged goods market.

Your expertise in market analysis will be crucial. You’ll delve into market and brand data to support senior brand management in crafting effective strategies. By closely monitoring market trends and competitor activities, you’ll provide valuable insights that inform our brand’s direction, contributing to our continued success in the industry.

Your role will also involve campaign management and product development. You’ll lead marketing initiatives across various channels, including online and social media. Additionally, you’ll play an important role in new product launches, pricing decisions, and packaging development. Your ability to coordinate with internal and external stakeholders will be essential in bringing our initiatives to fruition, fostering strong partnerships that drive mutual success.

Who we are looking for:

For this role, having 1-3 years of marketing experience would be advantageous, particularly if you hold a degree in Marketing. It’s beneficial to have expertise in FMCG, Brand Marketing, and experience in the travel marketing landscape. Understanding diverse markets and cultures is also highly valued in this position.

In terms of IT skills, being proficient in Excel and PowerPoint is important. Familiarity with databases like Nielsen, IRI, or Euromonitor would be beneficial. While not mandatory, a background in SAP Architecture could be advantageous.

We expect you to possess strong communication, influencing, analytical, and financial skills. Being result-oriented is important, along with proficiency in project management and teamwork, especially when working under tight deadlines and in high-pressure situations.

Are you ready for this great challenge? Don’t miss the chance to apply!

How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are – dedicated to crafting brilliant results for consumers around the world.

Thanks to your global thinking, strategic mindset and innovation approach you will develop effective strategies and implement marketing around the world. Balancing your drive with an analytical approach should help you to develop insight-based concepts to implement. Employee contribution and engagement at Ferrero is individual, team and organization based, so you should have the ability to work independently, as a part of the team and with stakeholders at all levels.