Regional Market Strategy Manager IMEA
Job Description
About this Position Join us as a Market Strategy Manager and get the opportunity to become a game changer to our team, working alongside professionals from diverse backgrounds to achieve common goals and drive organizational success. This is how you can dare to make an impact:
What You´ll Do
- Lead IMEA regional marketing strategy with a substantial revenue impact for paper and STL packaging adhesives business.
- Take decisions on innovation projects by ensuring the projects are in line with the business strategy and key strategic initiatives.
- Provide strategic direction to Key account managers and sales teams of the business on focus areas in the market and support them to deliver financial targets of the company.
- Drive market mapping to highlight Henkel’s comparative value to create new market opportunities.
- Drive voice of customer through consumer insights, market trends, and customer interaction –and interpret data to drive business and innovation strategies.
- Steer marketing initiatives of the business such as ATL and BTL initiatives, value propositions and drive sustainable solutions for paper & STL packaging business.
- Steer market introduction of differentiated solutions and shape innovation programs in cooperation with regional business and functions.
- Develop innovation agenda by identifying market opportunities for growth and create business cases wherever applicable.
What makes you a good fit
- BSc/BA in Business Administration, Engineering or in a relevant field
- 8-10 years relevant experience in the packaging, chemicals or adhesives industry.
- Proven track record of implementing strategic initiatives in marketing and/or business development is a plus.
- Strong technical understanding about paper substrates, adhesives and coatings is an added advantage
- Excellent strategic and conceptual skills for developing strategic marketing plans, project management, pricing and portfolio management.
- Strong Collaborator, open-minded, flexible, and a team-player with strong capabilities in problem solving and critical thinking.
- Excellent computer skills with Office applications (Word, Excel, PowerPoint).
- Excellent oral and written communication skills in English with the ability to interact effectively with all levels of management.
- Proficiency in Turkish will be preferred.
- Flexible for traveling.
Some perks of joining Henkel
- Flexible work scheme with flexible hours, hybrid and work from anywhere policies
- Diverse national and international growth opportunities
- Globally wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.