Marketing Director

A leading New York-based medical skincare brand is looking for a strategic and results-driven Marketing Director to take charge of marketing initiatives that drive real business impact. This is not about creating pretty content—it’s about building a powerful brand, educating consumers, and generating measurable results. If you thrive in a role where creativity meets strategy, and you have the ability to develop high-converting campaigns while maintaining brand integrity, this opportunity is for you.

The Role

What You’ll Do

• Develop & Execute a Strategic Marketing Plan
• Build and implement clear, results-driven marketing strategies that align with business goals.
• Create targeted campaigns (emails, social media, digital ads) that educate consumers and drive sales.
• Ensure all marketing efforts are strategic and goal-oriented—no fluff, just impact.
• Execute leadership’s vision while bringing independent, strategic thinking to the table.
• Lead Content & Brand Messaging
• Oversee the creation of engaging, educational, and strategic content across emails, social media, and educational platforms.
• Ensure messaging is not just beautiful—but effective and persuasive.
• Work with in-house and external designers to deliver high-quality visuals while stepping in to create when needed.
• Own Social Media & Community Growth
• Take charge of social media—not just responding to messages, but actively driving engagement and growth.
• Build relationships with influencers, brand ambassadors, and clients to enhance brand credibility and authority.
• Lead initiatives that increase visibility and strengthen customer loyalty.
• Cross-Functional Collaboration & Leadership
• Work closely with sales, product development, and leadership to ensure marketing efforts support overall business goals.
• Analyze campaign performance and continuously optimize strategies for better engagement and conversion.
• Stay ahead of industry trends, skincare innovations, and competitor activity to refine marketing tactics.

Ideal Profile

What You Bring To The Table

• Proven experience in marketing within medical skincare, beauty, or cosmetics.
• A strategic mindset—able to develop action-driven campaigns that convert.
• Deep understanding of content marketing, digital marketing, and social media strategy.
• Design experience—capable of leading creative direction and stepping in when needed.
• Strong storytelling ability—able to communicate brand and product value without unnecessary fluff.
• A natural leader—not just someone who executes, but someone who takes full ownership of the marketing function.
• Excellent communication skills with the ability to build lasting relationships with customers, influencers, and internal teams.

Who You Are

You’re a high-performing marketing leader who knows how to blend creativity with data-driven strategy. You don’t just create content—you create impact. You take ownership, drive initiatives, and make things happen. You’re proactive, results-oriented, and ready to elevate a growing skincare brand—all from the comfort of your home.

Ready to make an impact? Apply here:

https://wkf.ms/4gzo3jr

What’s on Offer?