Category Manager
Job Description
About Us:
Founded in 2021, Sugarfit provides a “Personalized evidence-based path to Type 2 and Pre-Diabetes Reversal & management”. Sugarfit leverages a precision health platform combining CGM sensors,Machine Learning, and Medical Science to improve human metabolic health and reverse chronic disease through precision nutrition, progressive fitness and behavioral health advice. We are backed by Cure.fit,Tanglin Venture Partners and Endiya Partners with $20M + with various rounds of funding.
Position Overview:
The Category Executive will be responsible for overseeing all aspects of category management within the e-commerce business for Sugar.fit, focusing on both quick commerce & D2C Platform. The ideal candidate will possess a strong background in Q-comm or D2C companies and have experience scaling businesses on similar platforms. The role will have an 80% emphasis on Q-comm and 20% on D2C.
Key Responsibilities:
1. Strategic Growth: Develop and implement strategies to drive growth and maximize sales on platforms like Zepto, Swiggy, Blinkit, Bigbasket, D2C and other new retail platforms, with a higher emphasis on marketplaces.
2. Product Management: Oversee the product catalog, ensuring that listings are accurate, optimized for search, and visually appealing.
3. Data Analysis: Analyze sales data, market trends, and competitor activity to identify opportunities for growth and areas for improvement.
4. Promotions and Revenue Planning: Plan and execute promotional campaigns, including pricing
strategies, discounts, and advertising to boost visibility and sales.
5. Inventory Management: Collaborate with the supply chain team to ensure adequate stock levels and manage inventory efficiently across all platforms.
6. Customer Feedback: Monitor customer reviews and feedback to continuously improve product
offerings and customer satisfaction.
7. Relationship Building: Build and maintain strong relationships with platform account managers to ensure optimal support and collaboration.
8. Reporting: Provide regular reports on sales performance, market trends, and campaign effectiveness to senior management.
9. User Acquisition & Retention: Drive new user acquisition and optimize user retention strategies to grow the customer base.
Qualifications:
1. Minimum 3+ years of experience in managing and scaling brands on major q-commerce platforms.
2. Proven track record of driving significant growth and achieving sales targets.
3. Strong analytical skills with the ability to interpret data and make data-driven decisions.
4. Proficiency in handling Shopify Websites and Analytical Tools.
5. Excellent communication and negotiation skills.
6. Experience with promotional planning and execution.
7. Proficiency in e-commerce analytics tools and platforms.
8. MBA preferred, but not mandatory.
9.Must have worked on any of the following platforms Zepto, Swiggy, Blinkit, Bigbasket.
Preferred Background:
1. Experience in scaling brands on similar platforms from a brand perspective.
2. Strong understanding of the quick commerce landscape and consumer behavior.
3. A strategic thinker with a hands-on approach.