Social Media & Community Manager

Job Description

About Jewells

Jewells isn’t just about jewellery – it’s about inspiring confidence, celebrating individuality, and creating timeless designs for the modern world. As a rapidly growing brand, we’re setting new standards in accessible luxury and shaping cultural moments through innovative design and a connected community.

We’re on the hunt for a creative and results-driven Social Media & Community Manager to lead the charge on our social platforms and build an engaged, loyal audience. This is your chance to create thumb-stopping content, drive impactful campaigns, and be the voice of Jewells across Instagram, TikTok, Pinterest, and beyond.

About The Role

As the Social Media & Community Manager, you’ll take ownership of Jewells’ social presence, leading the strategy, execution, and optimisation of all platforms. You’ll have a clear vision for driving engagement and growth, backed by data-driven insights and a passion for connecting with communities in meaningful ways.

This role involves working closely with and managing our in-house content creator(s) to deliver standout campaigns that align with business goals, enhance brand awareness, and foster genuine connections with our audience. You’ll also play a key role in amplifying our organic reach through social SEO and creative storytelling.

What You’ll Do

Social Media Strategy & Execution

  • Develop and execute a comprehensive social media strategy across Instagram, TikTok, Pinterest, and emerging platforms.
  • Create platform-specific content strategies that balance brand consistency with creativity and innovation.
  • Align social media efforts with business goals, marketing campaigns, and product launches.
  • Experiment with new formats, trends, and storytelling techniques to keep Jewells at the forefront of social media innovation.

Content Creation & Team Leadership

  • Lead and grow a team of content creators to produce high-quality, engaging, and on-brand content.
  • Manage the content calendar, ensuring a consistent posting schedule that maximises reach and engagement.
  • Collaborate with influencers, photographers, and videographers to create compelling content for all platforms.

Community Engagement

  • Build and nurture an engaged community across platforms by fostering genuine interactions and responding to comments, messages, and trends.
  • Be the voice of Jewells, ensuring all communication aligns with our tone and brand values.
  • Leverage user-generated content and community feedback to shape social media strategies.

Data-Driven Optimisation

  • Use analytics tools to measure the performance of campaigns, content, and engagement efforts.
  • Provide regular performance reports and actionable insights to refine strategies and optimise results.
  • Stay ahead of industry trends, platform updates, and SEO best practices to drive organic growth.

About You

  • Experience: 3+ years in social media management, preferably in fashion, jewellery, or lifestyle brands.
  • Creative Vision: A natural storyteller with an eye for design and a pulse on social trends, capable of creating content that stops the scroll.
  • Strategic Thinking: Proven ability to develop and execute successful social media strategies that drive engagement and growth.
  • SEO Savvy: Strong knowledge of social media SEO techniques to boost discoverability and organic reach.
  • Data-Driven: Experience using analytics to track performance and inform future strategies.
  • Leadership Skills: Experience managing and mentoring a team of creatives.
  • Platform Expertise: Deep understanding of Instagram, TikTok, Pinterest, and emerging platforms, including their algorithms and best practices.
  • Passionate: A love for jewellery, fashion, and lifestyle trends, with a keen interest in building community and organic brand loyalty.

Why Us?

  • Be part of a rapidly expanding global brand redefining luxury jewellery.
  • Collaborate with a dynamic team of passionate individuals.
  • Shape the future of a brand committed to sustainability, craftsmanship, and style.
  • Enjoy a competitive salary and opportunities for professional growth.

At Jewells, we celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applications from people of all backgrounds, experiences, and perspectives.