KOL Specialist

January 31, 2025

Job Description

We think you also hate when travel app is giving you a headache, right? A slight misinformation can ruin the trip.

That is exactly what we are tackling as t-fam! Making sure that our 50+ million users have the best experience in crafting their own adventure.

Your main duties in flying with us:

  • Content creation and management: Direct KOLs/KOLs Agency by creating brief, ensuring high quality contents, and monitoring the results across various platforms (e.g., YouTube, Instagram, TikTok)
  • Community engagement: Foster and maintain a strong online community around the KOL as well as tiket Travel Content creators
  • Analytics and reporting: Track and analyze the KOL’s performance metrics, providing insights for optimization

Additional:

  • Strategize and coordinate with KOLs to create impactful campaigns that resonate with target audiences and drive GBV for Transportation
  • Strategize the MVP plan for Platform Influencers, Media Buzzer, External community for platform
  • Review and approve storylines, video outputs, and captions to ensure content aligns with brand messaging and objectives
  • Evaluate the effectiveness of KOL campaigns through data-driven insights and performance analysis
  • Develop and manage the KOLs, ensuring cost efficiency and effective allocation of resources
  • Oversee financial processes such as PR number requests, quotations, contracts, and reporting to maintain budgetary control
  • Establish and nurture direct collaborations with KOLs, fostering long-term relationships and exploring barter opportunities
  • Conduct monthly reviews with KOLs across various categories to assess the effectiveness of bundling packages and overall performance
  • Create content plans and ideation for KOLs, aligning their schedules and outputs with GBV objectives
  • Monitor and track campaign insights to identify new potential influencers and optimize ongoing strategies
  • Handle data reporting, providing insights into campaign performance, KOL contributions, and overall social media impact
  • Use data analysis to continuously refine strategies and achieve better alignment with GBV goals

Mandatory belongings that you must prepare:

  • Min. 1 year experience as KOL specialist or relevant fields
  • Proficient in using platforms like TikTok, Instagram, YouTube, Twitter, and others
  • Have a strong relationship-building skills
  • Excellent communication skills: verbal and written
  • Creative, easy going and fast learner
  • Resourceful, adaptable, aware of current trends in KOL spaces

In the event that you haven’t received any updates after 3 weeks, your data will be kept and we may contact you for another career destination. Meanwhile, discover more about tiket.com on Instagram, LinkedIn, or YouTube.