Job Description
Position Responsibilities
- Content Creation & Ideation
- Develop and execute creative content across multiple platforms, including social media, digital campaigns, and marketing initiatives, ensuring alignment with the brand’s objectives and audience engagement.
- Write compelling and creative copy that grabs attention and aligns with the brand’s voice and tone.
- Record, produce, and edit quality videos and photos for social media and digital campaigns.
- Work closely with the brand team to develop content that supports and enhances ongoing campaigns.
- Collaborate with the creative team to create visually compelling designs,graphics, or handle design tasks when necessary to ensure alignment with the brand’s identity.
,
- Social Media Management
- Plan, schedule, and publish content on platforms such as Instagram, Facebook,TikTok and more.
- Actively engage with followers, fostering an interactive and loyal community.
- Support the planning and execution of campaigns, from ideation to performance review.
- Influencer & KOC/KOL Collaboration
- Identify, recruit, and build long-term relationships with Key Opinion Consumers (KOCs) and Key Opinion Leaders (KOLs).
- Collaborate with KOCs and KOLs to produce user-generated content that aligns with the brand’s goals.
- Coordinate influencer campaigns, ensuring KOCs and KOLs create content that resonates with their followers and aligns with brand objectives.
- Track and analyze the performance of influencer collaborations, adjusting strategies as needed.
- Collaboration & Campaign Support
- Collaborate with cross-functional teams, including marketing, branding, and creative, to develop content that supports overall campaign goals.
- Assist in the execution and management of content-driven campaigns.
- Monitor content performance and make data-driven adjustments to improve engagement and reach.
Qualifications & Experiences
- Education : Diploma/Degree in Marketing, Communications, or any related field.
- Experience: 1–2 years in content creation or social media management. Fresh graduates with a passion for content are also welcome to apply!
- Skills:
- Excellent in conceptualizing, creating, and executing creative content that aligns with brand messaging and objectives.
- Proficiency in social media tools (e.g., Meta Business Suite, TikToTokAnalytics).
- Proficiency in design and editing tools (e.g., Canva, CapCut).
- Comfortable and confident in front of the camera for recording videos and creating visual content.
- Able to quickly adjust to new trends, tools, and project requirements in a fast-paced environment.
- Strong communication, organizational, and project management skills.
- Ability to work cross-functionally with teams and external partners.
a Necessity, not a Luxury
[Apply now at https://my.hiredly.com/jobs/jobs-malaysia-zus-coffee-job-executive-content-marketing]