Content Strategist

Vinted Marketplace is the largest online international C2C marketplace in Europe dedicated to second-hand fashion, with millions of registered members spanning 20+ markets in Europe and North America. With a mission to make second-hand the first choice worldwide, Vinted enables people to sell and buy second-hand clothes and lifestyle items from each other, helping give those items a second or even third life.

Vinted Go launched in 2022, with a focus on developing products and solutions for more seamless shipping and delivery across Europe. Vinted Go has connected more than 40 carriers and more than 200,000 PUDO points across Europe to support the delivery of millions of parcels per year.

The Vinted Group, composed of Vinted Marketplace and Vinted Go, is headquartered in Vilnius, with workplaces in Germany, Lithuania, France, the United Kingdom, the Netherlands and over 2,000 employees. It is backed by six leading venture capital firms: Accel, Burda Principal Investments, EQT Growth, Insight Partners, Lightspeed Venture Partners, and Sprints Capital.

Information about the position

Help Experience domain at Vinted is on a mission to create an effortless, scalable, and cost-effective help experience for our members. We aim to empower them to solve any queries or issues by developing and improving our self-help tools. To support that mission, Help Experience has a team of around 50 people working in the Vilnius and Berlin offices.

The Content Strategy & Performance team is responsible for providing high-quality, accurate, and up-to-date information in our self-help tools, currently including Help Centre, Auto – Replies and Chatbot. This enables our members to find quick answers to any issues or questions they encounter while using our platform.

In this position, you’ll

• Develop self-help content strategies and tactics to help members effortlessly solve issues and advocate for the most appropriate content solutions and strategies when working with product teams and other departments.
• Enhance the Help Centre’s content structure and usability, focusing on content placement and user experience (UX) improvements.
• Translate ideas into clear and meaningful content that enables our members to find answers easily.
• Identify opportunities for content improvements and experimentation (A/B testing) by conducting thorough content and data analysis.
• Act as a liaison between our team and the product, legal, and research teams, coordinating analyses, providing assistance as needed, and synthesizing user insights related to content.
• Manage multiple projects, seamlessly switching between them as needed.

About You

• Proven experience in diverse content creation and management techniques for digital products (including user flows, infographics, SEO, and A/B testing) would be a significant benefit.
• High level of autonomy and ability to make independent decisions.
• Proven problem-solving skills in content strategy, showcasing innovative solutions.
• Ability to interpret different research and analyses to inform content strategies and tactics.
• Proficient in copywriting and editing, with clarity in both written and verbal communication.
• A collaborative person who can build good working relationships with various stakeholders.
• Strong organisational and time management skills.
• Curious and willing to learn about new methods for improving content effectiveness

Work perks

• The opportunity to benefit from our share options programme
• 25 working days of holiday
• Newest MacBook models
• Free access to an office gym
• Mental and emotional health support through the Mindletic app
• Home office support: we provide IT workstation equipment and a personal budget of up to €540 for home workplace furniture
• Private health insurance
• On-site canteen serving delicious homemade food at friendly prices
• Frequent team-building events
• A personal monthly budget for shopping on Vinted
• The opportunity to spend up to 90 days per year – 21 of which can be spent working outside of the EU – on workation
• A dog-friendly office

Working at Vinted

Individual Learning Budget

We invest in your professional growth! As part of our commitment to continuous learning, we offer an annual learning budget to support your personal and career development through courses, certifications, workshops and more.

Hybrid Work

We’ve adopted a hybrid workplace model where 2 days in office are recommended but not enforced. It’s up to you and your team to decide on the exact days you’ll spend working together in person.

Equal Opportunity

The Vinted Group is committed to building an inclusive workplace where people from all walks of life feel a sense of belonging. We welcome applications from people of all backgrounds, identities and life experiences. At Vinted, all applicants are treated fairly without regard to their race, age, religion or belief, sex, national origin, citizenship, gender identity, sexual orientation, disability, or any other protected characteristic.

The salary range for this position is € 2358 – 3192€ gross per month.