Senior Premium Account Executive

As an organisation, the AFL works tirelessly in all states and at all levels to enhance and grow the game – from grassroots to elite. Together, we put on the game, deliver important events, communicate with our fans, run community programs, develop coaches and umpires, collaborate with partners, delight members, support clubs and so much more. While our roles may vary, we are all united by a common goal, to progress the game so that everyone can share in its heritage and possibilities.

The AFL is committed to promoting and protecting the safety and wellbeing of children and young people in our care. Please note, we undertake several screening processes to ensure this commitment is upheld, this includes ensuring the successful candidate to this position holds a valid employee Working with Children/ Vulnerable People check and a satisfactory criminal history record check.

We are an Equal Opportunity employer and firmly believe that diversity and inclusion is an important part of both the AFL and the communities in which we operate. Our game is for everyone, and we strive to be a workplace for everyone.

Aboriginal and Torres Strait Islander peoples are encouraged to apply.

About The Role

As a Senior Premium Accounts Executive you will be responsible for the management & retention of a premium client base within the AFL & Marvel Stadium’s premium membership & corporate hospitality portfolio. Working closely with the Premium Accounts Manager and broader team, your role will focus on not only the engagement of your portfolio but also the renegotiation & execution of their annual agreements. In addition to the significant focus on existing clients, your role will be required to leverage existing networks and relationships to unlock new business opportunities across the Corporate Sales & Premium Membership portfolio.

Please note this is a 12 month max-term position until 13 March 2026.

A DAY IN THE LIFE OF

• Proactively lead and engage with your team & broader department ensuring you foster a positive, proactive working environment in-line with the AFL’s values
• Develop and implement strategic client account management & renewal plans for both seasonal premium membership holders and major hospitality package purchasers
• Support the Premium Growth team in executing the new business strategy for both premium membership and broader hospitality products
• Support the Premium Programs & AFL Connect team in delivering a broader engagement strategy, aiming to create connections within the client portfolio and achieve ROI
• Manage key commercial stakeholder relationships within Marvel Stadium, AFL Clubs, non-AFL tenants, ticketing agents, and other venue hirers
• Leverage existing client base for customer advocacy and referral of new business opportunities

OUR IDEAL TEAM MEMBER

• Minimum 3-5 years in a business development and/or account management role
• Track record of delivering on commercial & sales targets along with other commercial metrics
• Demonstrated ability to forge strong, sustainable client and stakeholder relationships
• Exceptional interpersonal, written and verbal communication skills
• Proficient in the use of Microsoft Office suite and CRM systems Excel, Word and PowerPoint
• Strong passion for the AFL competition

OUR CULTURE

Please visit www.afl.com.au/careers/our-organisation

THE PERKS

• Play The Day Your Way – a flexible approach to your working life
• My Development – lean into the AFL’s My Development program consisting of on-the-job training, coaching and mentoring, and formal learning
• Play Well – access to our extensive Health and Wellbeing program centered around our belief in a healthy body, healthy mind, and healthy workplace
• My Benefits – with thanks to our AFL Corporate Partners, access great benefits and discounts

Applications Close: 7 February 2025