Marketing Specialist

We are looking for a highly motivated Marketing Specialist to join our growing team at MYP Technologies. This is a newly created role that offers an exciting opportunity to work on a variety of content and strategic marketing initiatives that directly support our expansion across our products and international markets. As a Marketing Specialist, you will play a critical role in shaping our brand presence and driving engagement across channels.

The Job

In this dynamic, hands-on role, you will work closely with our Digital Marketing Manager and Head of Sales and Marketing to develop and execute impactful marketing efforts. From creating blog articles, landing pages, and email campaigns to managing social media, event sponsorships, sales support (nurture), and video content, you’ll bring a passion for marketing that resonates across the business. This role is ideal for a marketing generalist who thrives on variety, is skilled in both content creation and design, and can make an immediate impact.

As a hybrid role, you’ll have the flexibility of 2 WFH days and 3 in-office days in either our Brisbane or Sydney office. If you’re passionate about making an impact and supporting a diverse range of marketing functions, we’d love to hear from you!

Who is MYP Technologies?

MYP Technologies is an Australian success story, driven by a passion for purpose-led business and advocacy within for-purpose industries. Our innovative tech solutions—MYP, iinduct, and iinsight—serve the NDIS, Aged Care, Allied Health, MedicoLegal, and Community sectors, empowering organisations to positively change lives by giving people back time, control, and choice. We provide comprehensive, cloud-based solutions for rostering, client and case management, learning management, HR and compliance, document management, and marketing.

At MYP Technologies, we are committed to a vision of consistently delivering cutting-edge, community-focused software. Our unique platforms enable organisations to scale services with greater efficiency, effectiveness, and flexibility. We are deeply connected to the vision of making a positive impact, caring for our people, and inspiring the communities and individuals our solutions touch.

Key Responsibilities

• Promotional Efforts – Effectively involve both internal and external stakeholders and specialists in order to achieve important goals related to branding, launch cycles, hosting events, and advancing advocacy programs. Be responsible for creating and maintaining a marketing calendar that keeps the business accountable to meeting its objectives.
• Content & Design – Work with your colleagues as you drive ideas for content generation. Develop and execute marketing operations including brand & promotional collateral, multi-channel marketing, website design & SEO, marketing events, proposals and more.
• Sales Partnership – Be part of accelerating growth and implement authentic and innovative marketing practices that drive stronger enquiries and client engagement. Build the value of quality leads in the sales funnel and support increased velocity and conversion rates.
• Digital Marketing – Help boost the visibility and recognition of MYP’s brand, thereby driving lead generation and increasing business opportunities. This includes implementing industry-leading systems and processes to optimise marketing efforts, by utilising a range of digital tools such as SEM/SEO, email, and social media marketing to create and execute effective campaign strategies.
• Decision Support – Managing and reporting key metrics, ensuring that essential data and results are accurately captured and reported to drive market insights, inform strategic campaigns, and support data led decision-making.
• Product Knowledge – Continuously expand your knowledge to become a product expert. Have a voice at the table, as part of the team you will have the opportunity to shape the evolution of our product by leveraging your expertise in marketing insights and research to identify and forecast emerging trends.
• Culture – Be an active engaged contributor in various forums representing the marketing function within the broader business.

The Benefits

Some of the perks of working with us include:

• Work with software and organisations that make a difference (sense of purpose)
• Hybrid work-from-home arrangements (face-to-face collaboration is important to us)
• Birthday leave (who wants to work on their birthday?)
• Volunteer leave (give back to the community we support)
• Casual dress code (it’s important to be comfortable)
• Opportunities for professional development and growth (because we want you to be the best you can be)
• Team lunches (burgers anyone?)

About You

As a Marketing Specialist, you’ll join a fast-growing team in a role created to support our rapid expansion. This is an exciting opportunity to make an immediate impact, helping to drive purpose-led outcomes for organisations in allied health, disability, aged care, and community services. You’ll help shape our marketing strategies, influence brand presence, and work on a range of initiatives across digital and traditional channels to support our mission.

This role is perfect for someone with a strong background in marketing, content creation, and stakeholder engagement who’s ready to elevate their expertise. With access to training, support, and ample opportunities for development, this position will enable you to make a meaningful impact on the team, business, and your own career. Passion for purpose-driven marketing is essential, as is an understanding of the positive impact our solutions have in industries such as disability services and aged care. If you are passionate about marketing and working in a collaborative team, and you possess the required skills and experience, please apply now.