Graphic Designer

The Graphic Designer position will be primarily responsible for digital and print design, product and farm photography, social media management, as well as assisting with video editing and packaging design. Additionally, this position will also entail contribution to ad campaign development, planning, and execution. This position will be highly focused on quality content creation for the purpose of consumer engagement and growing brand awareness. This role reports to the Marketing Manager.

Essential Duties

• Photography, videography, and editing
• Landing page design within WordPress page builders
• Social media content creation and management
• Packaging design changes and new product packaging design
• Ad design
• Marketing email design and management
• Assistance with product development

Requirements

• Adobe Suite knowledge, primarily in Photoshop and Illustrator (working knowledge of Adobe Premier and/or After Effects is a plus)
• Strong understanding of design principles, typography, color theory and layout techniques
• Knowledge or desire to learn basic product photography and image editing workflows
• Basic knowledge of WordPress as well as html/CSS is a plus
• Attention to detail
• Creativity and ability to think outside the box.
• Interpersonal skills

Qualifications

• AS/BA in graphic design/related field or equivalent professional experience.
• Demonstrated experience in graphic design for CPG type products.
• Complete support of and willing adherence to Westfield Egg Farm’s mission, vision, and core values. Applicant must hold these standards as his/her own.

Personal Attributes

Duties

At times this position will entail knowledge of privileged information that should not be shared. A commitment to strict confidentiality in performing their duties is a necessity. The applicant must also demonstrate the following personal attributes:

• Be honest, trustworthy, respectful and humble.
• Be flexible.
• Demonstrate sound work ethics.
• Problem solver.
• Humble
• Demonstrate cultural awareness and sensitivity across a variety of cultures.

About

Westfield Egg Farm, located in New Holland, Pennsylvania, is a fourth-generation,

family-owned business that is committed to operating with core values of excellence, integrity, family, stewardship, and eternal perspective. The company’s goal is to empower their team members to grow as individuals and to treat employees and customers with the highest care and respect. Westfield Egg Farm is dedicated to honoring God in everything they do and to operating in a way that reflects their Christian values.

Core Values: Integrity, Stewardship, Excellence, Family, Eternal Perspective

Vision: To remain a family business delivering premier customer care by sourcing and distributing farm-to-table products.

Mission: To support small family farms by building meaningful connections that create loyalty. We offer custom solutions for premier packing, marketing, and distribution of wholesome products.