Customer Marketing Manager
Job Description
As our first Customer Marketing Manager, you will play a key role in driving customer advocacy and engagement. You will develop and execute comprehensive marketing strategies that maximize customer interaction, nurture advocacy, and showcase the impact of EvenUp’s solutions. Reporting into our Director of Strategic Marketing, this is a unique opportunity for a hands-on creative leader who thrives in fast-paced, dynamic environments and has a passion for storytelling, customer success, and innovation. Join a collaborative team that values creativity, innovation, and impact.
What You’ll Do:
- Advocacy Programs: Build and maintain customer advocacy programs, continuously recruiting and engaging customer advocates to support go-to-market (GTM) initiatives.
- Customer Stories: Identify and nurture key customers for case studies, speaking opportunities, and testimonials. Maintain a library of success stories to support marketing and sales efforts.
- Community Engagement: Plan, execute, and manage community-building initiatives to foster customer relationships and engagement.
- Surveys and Insights: Oversee quarterly customer satisfaction surveys, leveraging insights to drive organizational improvements.
- Content Creation: Develop compelling content that highlights the impact of EvenUp’s solutions, including case studies, blog posts, and event presentations.
- Cross-Functional Collaboration: Partner with teams across marketing, sales, and customer success to align customer advocacy efforts with business goals.
What You Bring:
- 5+ years of B2B marketing experience, with a strong focus on customer marketing and engagement.
- Proven experience running advocacy or referral programs with measurable success.
- High-growth company experience with the ability to thrive in fast-paced, dynamic environments.
- Exceptional communication, writing, and interpersonal skills, with high emotional intelligence.
- Strong organizational skills, detail-oriented, and a structured approach to project management.
- Hands-on experience with marketing automation tools and CRM systems.
- Bonus: Experience in the legal industry or familiarity with legal processes.
Benefits & Perks:
Our goal is to empower every team member to contribute to our mission of fostering a more just world, regardless of their role, location, or level of experience. To that end, here is a preview of what we offer:
- Choice of medical, dental, and vision insurance plans for you and your family
- Flexible paid time off
- 10 US observed holidays, and Canadian statutory holidays by province
- A home office stipend
- 401(k) for US-based employees
- Paid parental leave
- Sabbatical program
- A meet-up program to get together in person with colleagues in your area
- Offices in San Francisco and Toronto
Please note the above benefits & perks are for full-time employees
About EvenUp:
EvenUp is on a mission to level the playing field in personal injury cases. EvenUp applies machine learning and its AI model known as Piai™ to reduce manual effort and maximize case outcomes across the personal injury value chain. Combining in-house human legal expertise with proprietary AI and software to analyze records. The Claims Intelligence Platform™ provides rich business insights, AI workflow automation, and best-in-class document creation for injury law firms. EvenUp is the trusted partner of personal injury law firms. Backed by top VCs, including Bessemer Venture Partners, Bain Capital Ventures (BCV), SignalFire, NFX, DCM, and more, EvenUp’s customers range from top trial attorneys to America’s largest personal injury firms. EvenUp was founded in late 2019 and is headquartered in San Francisco. Learn more at www.evenuplaw.com.
EvenUp is an equal opportunity employer. We are committed to diversity and inclusion in our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.