Planning and Allocation Manager

AYR Wellness is a publicly traded, multi-state cannabis company with more than 85 dispensaries. We are one of the largest scale producers of high-quality cannabis in the U.S., and our purpose is to be a force for good. People are at the heart of everything we do, and we are passionate about bringing progress and positive changes to our communities, our industry, and our world.

Our talented and reliable team members are the foundation of our business and investing in exceptional talent is paramount to our success. The key to building a culture where everyone can thrive starts and ends with our teams. Their collective courage and kyndness sets AYR apart. Your career growth at AYR is limitless, and we believe in creating an environment where everyone can flourish and win together.

Job Summary

The Retail Planning and Allocation Manager is responsible for creating an accurate, consistent, complete and organized display of AYR Retail inventory on E-Commerce. This includes but is not limited to Dutchie, Dutchie E-Commerce, MJ Freeway & METRC.

Duties And Responsibilities

• Weekly allocations of internal product from AYR grow/ make facilities to AYR Retail locations in FL.
• Synched with promo calendar and margin targets
• Coordinate multiple deliveries per week with Grow/ Make Logistics Teams for locations with vault challenges, especially around EOM/ EOQ BOT deals
• Ensure each location has an up-to-date menu with Regulator approved and compliant descriptions maximizing highest menu score for each store and helping to drive online ADS
• Audit the Dutchie Backoffice catalog with proper and accurate tagging/information vendor, brand, strain, form, weight/ dose, name, cannabinoid and terpene test results, and all other descriptive information
• Update Dutchie Backoffice with any new product information as batches are sold out and new batches come in
• Ensure batches are moving through in FIFO order
• Create/activate promo coupon codes in Dutchie POS/ Backoffice and Dutchie E-Commerce according to promo calendar
• Create/activate expiration discount codes in Dutchie POS/ Backoffice and Dutchie E-Commerce according to Dutchie reports
• Coordinate with Inventory Teams to ensure products are available for sale no later than 24 hours from receipt
• Participate in required standing weekly meetings for assistance with allocations, planning, and promotions Retail Marketing Meetings
• Retail/ Wholesale Allocation Meetings (where applicable)
• Utilize all appropriate troubleshooting techniques, support contacts and ticketing systems to resolve any issues with menu curation
• Audit competitors’ menus daily and provide details on pricing, product assortments and promotional differences
• Oversee and ensure consistency in product pictures, product descriptions, and menu layout across all locations
• Work with Marketing to upload vendor-approved pictures into Dutchie Backoffice for import into Dutchie E-Commerce
• If a vendor does not provide assets, it is the responsibility of this individual to find or create them (in collaboration with the marketing team)
• Ensure in collaboration with the Marketing Team that e-commerce menu banners are updated and correct accordance with the retail promo calendar.

Qualifications

• 2+ years of experience in retail operations, planning, inventory management, or allocations, preferably in cannabis or a highly regulated industry.
• Hands-on experience with inventory systems and compliance tools such as Dutchie, METRC, and MJ Freeway.
• Strong ability to analyze inventory data to ensure FIFO order and compliance with regulatory requirements.
• Experience auditing competitor pricing, promotional strategies, and product assortments.

Education

• Bachelor’s degree preferred
• Equivalent combination of work/education experience accepted