Junior Email Marketing Executive

Job Description

Printerpix is a fast-growing e-commerce brand making waves in the online photo printing & personalized gifting sector. Our team is growing rapidly as we expand into new marketing channels and new markets, and we need you to help us achieve our goals. This is your opportunity to come and join a fast-paced organization that’ll give you the chance to take on responsibility and progress your career quickly.

At Printerpix, we’re there for the milestones and the everyday. From a blanket printed with your family photos, to a photobook full of your greatest moments, bringing joy is what we do best.

About You

You are a highly motivated, driven developer who thrives in a dynamic work environment. We want people who can take us to the next level with their innovative thinking, problem-solving and passion for success. In return, we’ll invest in you with career development and training.

Role

The Email Marketing Executive works across all areas of marketing with a heavy emphasis on end-to-end email campaign and program management (including conception, creative, production, deployment and tracking). The Email Marketing Executive will support a fast-paced, interdepartmental team focused on driving customer engagement through email newsletters, trigger communications, lifecycle marketing and promotional campaigns. The Email Marketing Executive ensures that all email marketing initiatives are executed on time, and in accordance with business goals and established metrics.

Key Accountabilities

  • Manage the email production process from end-to-end – from brief through design, HTML production and campaign deployment to reporting.
  • Day-to-day management of the email schedule, ensuring all mailings are delivered correctly, promptly and to schedule to deliver maximum revenues.
  • Maintain and communicate reports on email activity, including key KPIs (open rates, click through rates, conversions, unsubscribes, etc).
  • Track performance of email activity and take ownership to raise and identify any anomalies, highlighting issues or making recommendations for improvement where appropriate
  • Ensure best practice email design, HTML build and usability. Utilise the ESP tools to ensure maximum deliverability and optimal renderability. Raise support requests and liaise with ESPs as and when required
  • Keep abreast of industry best practice, new techniques and competitor activity in relation to email
  • Work with the Email Marketing Manager to develop and main email calendars and schedules.
  • Assist Email Marketing Manager in design and oversee implementation of A/B tests.

Requirements

  • Email marketing experience in a fast-paced, either at agency or client side
  • Ability to hand code HTML and CSS, work with PSD files, understanding of programmable workflows, and basic understanding of relational databases
  • Ability to work well with people as part of a team and develop strong working relationships
  • Strong verbal and written communication, organizational, and attention to detail skills
  • Proficient with basic software programs including Microsoft Excel, Word, PowerPoint, and Outlook, Photoshop & Dreamweaver
  • E-commerce experience knowledge a plus
  • Proven aptitude for quick creative thinking with acute attention to detail within demanding deadlines
  • Hands-on experience with enterprise level email platform a plus