Head, Digital Product and Channel

We continuously innovate to transform our financial services landscape – making banking better and easier. Join us at AFFIN, where the open minds meet and be inspired by a shared commitment to great work. You too can make a difference.

Job Purpose

Serve as the custodian and business owner for all digital platforms under the Community Banking division, including Digital Core, CRM360, and ADS. This role is pivotal in defining the digital product roadmap, managing product configurations, and acting as the primary liaison with the Digital Project Management team to ensure the successful rollout of digital initiatives.

Job Responsibilities

• Custodian and Business Owner: Oversee the digital platforms under Community Banking, ensuring alignment with business objectives and user needs.
• Digital Product Roadmap: Define and maintain the digital product roadmap for all digital products within the Community Banking sector, prioritizing features and enhancements based on stakeholder feedback and market trends.
• Product Configuration: Manage all product configurations within the digital platforms, ensuring optimal functionality and user experience.
• Business Driver and Liaison: Act as the primary business driver and liaison with the Digital Project Management team, facilitating communication and collaboration to ensure successful project execution and timely delivery of digital products.
• Stakeholder Engagement: Collaborate with cross-functional teams, including marketing, IT, and customer service, to align digital product strategies with overall business goals.
• Performance Monitoring: Monitor and analyze product performance metrics, utilizing data to inform decision-making and drive continuous improvement.
• Innovation and Strategy: Stay abreast of industry trends and emerging technologies, identifying opportunities for innovation and enhancement of digital products and services.

Job Requirements

• Bachelor’s degree in Business, Information Technology, or a related field; advanced degree preferred.
• Minimum of 7 years of experience in digital product management, with a strong emphasis on community banking or financial services.
• Proven track record of defining and executing digital product strategies and roadmaps.
• Strong analytical skills and experience with data-driven decision-making. Excellent communication and interpersonal skills, with the ability to engage effectively with stakeholders at all levels.
• Proficiency in digital product management tools and methodologies.
• Understanding of user experience design principles and best practices.
• Familiarity with project management frameworks and agile methodologies.