Institutional Sales Executive

Job Description

About The Aditya Birla Group

A global conglomerate, the Aditya Birla Group is in the League of Fortune 500. Anchored by an extraordinary force of over 120,000 employees belonging to 42 nationalities, the Group is built on a strong foundation of stakeholder value creation. With over seven decades of responsible business practices, our businesses have grown into global powerhouses in a wide range of sectors – metals, pulp and fibre, chemicals, textiles, carbon black and cement.

Aditya Birla Group is among the Forbes Best Employers, 2020 and 4th in the world and 1st in Asia Pacific in the ‘Top Companies for Leaders’ study 2011 (conducted by Aon Hewitt, Fortune Magazine and RBL).

Grasim Industries Limited – Paints Business

A new venture in the space of paints, Birla Paints division – Grasim is set to offer a diversified new-age portfolio of paints and related products in line with global megatrends. Planned to have presence across multiple locations in India. An exciting place to work, setting up world class systems, processes, future technologies, from design to scale up, involving extreme challenges and agility to add colour to your career.

KRAs

Data Validation from various stakeholders

  • Identify, index and review market potential of Project sites at segment level (Geography and Key Accounts)
  • Conduct site inspection based on leads and make proposals including sampling to convert sites
  • Negotiate, finalize and execute the site order as per agreed proposals
  • Monitor the project site on regular intervals and ensure that essential services are provided with warranty
  • Focus on specific key accounts, segments, geographies and products to gain market share
  • Encourage applicators participation in loyalty benefit programs to add new and upgrade and retain existing applicators
  • Create product awareness through relevant trainings with applicators and track lead conversion ratio

Prepare and circular relevant reports like index sheet as per defined timelines

  • Follow applicable processes and documentation while performing various site level and specific transactions
  • Reconcile the dealer account at regular intervals and ensure smooth settlement of payments including outstanding dues
  • Integrate with Retail, Services, Commercial and Marketing function for lead sharing, site-specific support or any other operational issues
  • Overall Value and Volume target
  • Product and Segment level value and volume target
  • Addition, Growth and Retention of target set of applicators
  • Payment Collection Efficiency