Job Description
merchandiser’s job is to ensure that products are available in the right place at the right time to increase sales and profits. Merchandisers are responsible for a variety of tasks, including: Analyzing dataMerchandisers analyze market trends and consumer demand patterns to determine which products will be in high demand. They also analyze sales data, customer feedback, and market trends to make predictions. PlanningMerchandisers plan product ranges, sales plans, and stock plans. They also create layout plans for stores and prepare budgets. Managing inventoryMerchandisers manage stock levels, distribution, and warehouse inventory. They also monitor sales and identify losses or stock wastage. NegotiatingMerchandisers negotiate prices and delivery timescales with suppliers and distributors. They also collaborate with executives, marketers, and salespeople to set prices. Displaying productsMerchandisers work with visual display staff to decide how to display goods to maximize sales. They also stock shelves and displays on the sales floor. CommunicatingMerchandisers communicate customer problems to the company and address customer issues. They also collaborate with other departments to develop marketing strategies. Using technologyMerchandisers use specialist computer software to handle sales statistics, produce sales projections, and present spreadsheets and graphs. Merchandisers need to be organized, work well under pressure, and have strong analytical skills. They should also have a passion for retail and a strong understanding of the latest trends and consumer preferences.