Influencer Marketing Intern

About the Opportunity

OffDuty India, a pioneering digital-first apparel brand delivering global fashion trends to consumers' doorsteps, is seeking a dynamic Influencer Marketing Intern. This internship offers exposure to various facets of running a brand in a digital landscape, guided by young entrepreneurs embracing open idea-sharing.

Role Responsibilities

• Conduct thorough research to identify potential influencers and content creators on platforms like Instagram and YouTube.
• Engage with influencers via multiple communication channels including emails and direct messages for collaboration outreach.
• Stay attuned to social media trends and emerging influencers to pinpoint collaboration prospects.
• Coordinate with influencers on collaboration specifics including timelines, deliverables, and content expectations.
• Support negotiation of terms and financial aspects for influencer partnerships.
• Assist in organizing, launching, and monitoring influencer marketing campaigns.
• Maintain schedules, follow-ups, and ensure campaign deadlines are met through effective tracking.
• Collaborate with internal teams to streamline campaign execution.
• Maintain and update influencer contact databases and campaign tracking sheets utilizing MS Excel or Google Sheets.
• Analyze campaign performance metrics such as audience reach, engagement rates, view counts, and impressions.
• Contribute to compiling detailed reports and record keeping of all influencer engagements.

Candidate Profile

• Applicants must be based in Mumbai and available full-time onsite for a 3-month internship commencing between 28th September 2026 and 2nd November 2026.
• Ideal candidates are those currently pursuing or holding a bachelor's degree in Marketing, Mass Media, Business Administration, Communications, or related disciplines.
• Previous experience or internships in influencer or social media marketing are advantageous.
• Strong communication, interpersonal skills, and proficiency with social media platforms are essential.
• Familiarity with Instagram Reels, YouTube Shorts, and influencer collaboration trends is beneficial.
• Skills in negotiation, campaign coordination, content trend awareness, creativity, and time management are required.
• Proficient users of MS Excel or Google Sheets for campaign and influencer data management.
• Must be proactive, creative, detail-oriented, and capable of managing responsibilities efficiently.
• Fresh graduates and students actively engaged in relevant academic programs are encouraged to apply.

Compensation and Benefits

• Monthly stipend ranges from INR 8,000 to INR 12,000.
• Work schedule consists of 5 working days per week.
• Certified internship completion will be provided.

Additional Information

• Preference given to candidates who can join immediately or with minimal notice.
• Interns will receive a comprehensive exposure to digital marketing within a young, open-culture startup environment.